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Visitors: who are they & how do we fulfil their needs?

Visitors: who are they & how do we fulfil their needs?. Simon Tipple. Who are ‘Visitors’?. Tourism is defined by the Office of National Statistics (ONS) Tourism Intelligence Unit as: " A movement of people to places outside their usual place

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Visitors: who are they & how do we fulfil their needs?

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  1. Visitors: who are they & how do we fulfil their needs? Simon Tipple

  2. Who are ‘Visitors’? • Tourism is defined by the Office of National Statistics (ONS) Tourism Intelligence Unit as: "A movement of people to places outside their usual place of residence, pleasure being the usual motivation." • Church visitors may also include people who live in and around the parish who do not regularly attend church.

  3. Why should churches encourage visitors? • To offer a welcoming, hospitable and open door to all. • Fundraising and long term income. • Supports programmes of events. • Encourages pride in local heritage and communities. • Creates an attractive image for the area. • Increases demand for local businesses. • Highlights the importance of maintaining local facilities. • Draws attention to the need to protect the environment. • Promotes healthy lifestyles through walking, cycling, etc. • Encourages cultural diversity. • Local residents explore their local environment.

  4. What are visitors wantsand needs and how dochurches fulfil andexceed these? • Group exercise

  5. The How, Where and Why of promoting Your Church Event? Simon Tipple & Jon Tromans

  6. Websites... • www.stmartinsworcester.org.uk • www.greatwitleychurch.org.uk • www.cafeatallsaints.co.uk • www.festivalofchurches.co.uk • www.discovershropshirechurches.co.uk • www.visitherefordshirechurches.co.uk

  7. The How, Where and Why of promoting Your Church Event? • Group Exercise: How, where and why should churches promote events? (Simon leading) • The power of expanding the message through Social Media (Jon leading) • Group Discussion

  8. Contact: Simon Tipple Tipple Tourism & Economic Solutions www.TippleTourism.com Email: Simon@TippleTourism.com Tel: 07447 497 444

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