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Use this CRM Framework to define the activities required to successfully create, plan and execute a customer engagement plan.
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Customer Engagement Framework Strategy WorkbookBestPracticesReport Online Community Adoption Guide Online Communities Technology Overview Roles Matrix CRM Program Maturity Assessment CRM Program Plan LeveragingPublic CommunitiesWorkshop Buying Process Stage Content Mapping Customer Advocate Database Customer Satisfaction Survey Post Project Evaluation Online Communities Benchmark Report Journey Maps Guide: Sales Playbooks Journey Maps Guide: Content Strategy Social CRM Best Practices Guide Content Marketing Plan Maturity Model Online Community Readiness Assessment Customer Engagement Maturity Assessment Customer Lifetime Value Calculator Metrics Dashboard Customer Lifetime Value How-to Guide OnlineCommunityPlan Customer Engagement Map ProjectPlan BusinessCase Benchmark Report Engaging Users with Gamification Guide Advocacy & Loyalty Technology Overview Gamification Technology Overview Customer Journey Mapping Research Journey Maps Guide: Campaign Conversion ProgramBudget Content & Buyer’s Journey Report Buyer Personas Customer Satisfaction Index Calculator Importance of Social CRM How-to Guide Leverage the framework below to quickly empower your organization’s customer engagement strategy. CUSTOMER ENGAGEMENT Framework MEASURE6 Click the buttons below to access all related training, tools, templates, and other resources. Vendor RFPs Vendor Matrices Vendor Evaluations TECHNOLOGY4 ADVOCATE51 PREPARE JOURNEY2 STRATEGY3