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Public Relations Budget Template Public Relations Budget TemplatePublic Relations Budget Year To Date BudgetBudget Categories Total Budget % Remaining Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Spend RemainingPress Conferences $20,000 $18,000 $2,000 10% $15,000 $2,000 $1,000Media Database $6,000 $820 $5,180 86% $500 $100 $50 $20 $25 $50 $75Monitoring Service $3,000 $1,140 $1,860 62% $300 $600 $200 $40PR Agency Fees $60,000 $55,000 $5,000 8% $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000 $5,000Content Authoring $6,000 $4,000 $2,000 33% $500 $500 $1,500 $1,000 $500Memberships (PRSA) $2,000 $1,500 $500 25% $0 $1,000 $500Press Release Distribution $5,400 $4,200 $1,200 22% $300 $300 $300 $300 $300 $300 $600 $300 $600 $600 $300Printed Materials Cost $3,000 $650 $2,350 78% $50 $300 $300Mailing Cost $1,000 $1,260 -$260 -26% $50 $340 $400 $200 $50 $200 $20Analyst Firms & Sponsored Reports $20,000 $15,000 $5,000 25% $0 $5,000 $10,000Totals $126,400 $101,570 $24,830 20% $21,700 $7,640 $11,200 $6,500 $5,850 $6,870 $6,840 $16,025 $5,370 $6,175 $7,100 $300 Cumulative Spend $21,700 $29,340 $40,540 $47,040 $52,890 $59,760 $66,600 $82,625 $87,995 $94,170 $101,270 $101,570
Actual Spend vs Budget Year to Date Spend Budget$70,000 $60,000$60,000$50,000$40,000$30,000 $20,000 $20,000$20,000$10,000 $6,000 $6,000 $5,400 $3,000 $2,000 $3,000 $1,000 $0 Press Media Monitoring PR Agency Content Memberships Press Release Printed Mailing Cost Analyst Firms Conferences Database Service Fees Authoring (PRSA) Distribution Materials Cost & Sponsored Reports Actual Spend vs Budget Year to Date Spend Budget$70,000 $60,000$60,000$50,000$40,000$30,000 $20,000 $20,000$20,000$10,000 $6,000 $6,000 $5,400 $3,000 $2,000 $3,000 $1,000 $0 Press Media Monitoring PR Agency Content Memberships Press Release Printed Mailing Cost Analyst Firms Conferences Database Service Fees Authoring (PRSA) Distribution Materials Cost & Sponsored Reports
Spending by Month Spending by Month Total Cumulative Spend Cumulative Spend Total Budget$25,000 $140,000 $120,000$20,000 $100,000$15,000 $80,000$10,000 $60,000 $40,000 $5,000 $20,000 $0 $0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Spending by Month Spending by Month Total Cumulative Spend Cumulative Spend Total Budget$25,000 $140,000 $120,000$20,000 $100,000$15,000 $80,000$10,000 $60,000 $40,000 $5,000 $20,000 $0 $0 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Allocated Budget Year to Date Spend Press Conferences Press Conferences $20,000 $20,000 $15,000 $18,000 Media Database Media Database $1,260 $1,000 Monitoring Service Monitoring Service $3,000 $650 $820 $6,000 $4,200 PR Agency Fees $1,140 PR Agency Fees$5,400 $1,500 $3,000 Content Authoring Content Authoring$2,000 $4,000$6,000 Memberships (PRSA) Memberships (PRSA) Press Release Press Release Distribution Distribution Printed Materials Cost Printed Materials Cost Mailing Cost Mailing Cost $60,000 Analyst Firms & $55,000 Analyst Firms & Sponsored Reports Sponsored Reports Allocated Budget Year to Date Spend Press Conferences Press Conferences $20,000 $20,000 $15,000 $18,000 Media Database Media Database $1,260 $1,000 Monitoring Service Monitoring Service $3,000 $650 $820 $6,000 $4,200 PR Agency Fees $1,140 PR Agency Fees$5,400 $1,500 $3,000 Content Authoring Content Authoring$2,000 $4,000$6,000 Memberships (PRSA) Memberships (PRSA) Press Release Press Release Distribution Distribution Printed Materials Cost Printed Materials Cost Mailing Cost Mailing Cost $60,000 Analyst Firms & $55,000 Analyst Firms & Sponsored Reports Sponsored Reports