Global Road Safety Studies (GRSS) Rob Klein: GRSP Asia Region Director

1. GRSP Asia Seminar October 2009 Global Road Safety Studies (GRSS) Rob Klein: GRSP Asia Region Director

2. Building Capacity for Road Safety Asian countries well understand the limitations of current capacity building initiatives Countries have long expressed the need for professional capacity development Professional capacity and effective risk factor implmentation is inextricably linked to road safety performance

3. GRSP Asia Seminar Sept 2009 «Developing a professional human resource capacity is critical to implmenting an effective Decade of Action » • - World Report • - REAAA/HORA • - APEC • - ADB/ASEAN • - ASEAN LTWG, Multi sector group • - UNESCAP and countless reports

4. ASEAN/ADB Road Safety Strategy Improved implementation of Action plans • Installation of monitoring systems in each country and at regional level • Centres of Excellence assisting in monitoring • Capacity/skills strengthening of key stakeholders and personnel in safety management Awareness raising and advocacy • Development of in country road safety champions • Annual regional conference • Road safety excellence (“OSCARS “) awards • Media articles on road safety Institutionalising ASEAN road safety Network • Establishment of an International Focal Point • Establishment , training and equipping of Regional and Country Focal Points • Collaborative research • ASEAN road safety newsletter Capacity Building and institutional strengthening • Train the trainer workshops /courses (Global Road Safety Studies) • Local in country training courses by local trainers • Extensive Training of very large numbers of local safety specialists • Guidelines , Manuals and demonstration projects • Local Centres of excellence as sustainable providers of safety training courses /advice Mobilisation of Private Sector and NGOs • Mobilise private sector eg FAMI to provide free helmets + training , and oil companies assist with defensive driving for professional drivers • Develop, establish and support NGOs with help from international safety NGOs ( PRI , FEVR etc) • Ist aid training of professional drivers demo project with Red Cross

5. Global Road Safety Studies (GRSS) GRSS IN DEVELOPMENT CONTEXT PILOT TESTING RESEARCH AND DEVELOPMENT ESTABLISHMENT ONGOING DELIVERY 2007 2008 2009 2010 2011 2012 ONGOING

6. GRSP and Professional Development Developed, trialled and evaluated • - Comprehensive Road User Behaviour • - Traffic Policing • - other modules, standards, GPM’s and evaluation • -Includes reference material, flexible

7. Critical Road Safety Competencies (USA) • The involvement of multiple disciplines in road safety management. • The importance of science based research and and its application in effective road safety management • The effects of economics, social, technological and demographic trends on road safety • The factors occuring before, during and after a crash and involving driver, highway, vehicle and emergency response that effect road crash severity • The combining of countermeasures from the four E’s of trafic safety, education, engineering, enforcement and emergency response • The institutional settings in which safety management decisions are made and the main public and private organisations that have road safety responsibilities, rescources and information • The main databases and information systems that can be used for safety management, including state, local and national databases

8. Global Road Safety Studies (GRSS) RSS Unit 1 Introduction to Road Safety (Foundation Unit ) RSS Unit 2 Safer Road User Behaviour -Publicity -Education -community -Driver preparation RSS Unit 3 Veh. Factors - Crashworth-iness - Roadworth-iness - Fleet safety - Standards - Registration RSS Unit 4 Road, Traffic & Environment Factors in Road Crashes iRAP →RS Audit Black spot Maint/design ews RSS Unit 5 Road Safety Traffic Policing -strategy RSS Unit 6 Risk Factors, Counter-measures - Research - Evaluation - Monitoring - Data systems RSS Unit 7 Road Safety Management -Processes -Structure -Funding -Policy - Legislation RSS Unit 1 Certificate of Road Safety Studies Choose two units from RSS 2, RSS 3, RSS4 Plus Three road safety issues from GRSP guidelines Diploma Road Safety Complete 6 of 7 Units Advanced Diploma Road Safety and Bachelor Degree Overall Course Structure

9. Capacity Building - Professional Development -Training - Capability e.g. e.g. Road safety fundamentals Global Road Safety Studies (GRSS) Road Safety Officers Road safety administration & enforcement Police New Developments (WB Framework & ISO39001) Road safety management & policy Policy, regulation and legislature development personnel TECHNOLOGY Traffic Engineers Teachers Public education campaigns Road safety audits Road Safety Managers OHS officers ROAD SAFETY KNOWLEDGE, SKILLS, KEY COMPETENCIES ISSUES PROFESSIONALS & CONTRIBUTORS Risk factors determining road crashes Factors in road crashes Medical personnel Driver trainers Effective countermeasures Data systems Health promotion officers Planning, implementing & evaluating road safety TRANSFER Transport and fleet operations staff Road safety education Transport Planners Monitoring Driver preparation

10. Global Road Safety Studies (GRSS) Responds to needs and develops capable human resource profession: • Addresses competencies within a suitable framework needed to build road safety capabilities • Developed by academic and delivery experts • Recognised Prior Learning and Mutual Recognition • Designed to complement existing initiatives (e.g. Good Practice Manuals, iRAP etc etc) • Development focussed on ASEAN “test bed” countries, but applicable globally

11. Global Road Safety Studies (GRSS) • Mix of units delivered through range of flexible delivery options - intensive residential and distance education • Cost effective and resource efficient model • Delivered through Centres of Excellence • All qualifications university accredited: • Certificate in Road Safety • Diploma in Road Safety • Bachelor Degree in Road Safety • Masters in Road Safety • Doctorate in Road Safety

12. GRSS Structure UNITED NATIONS ROAD SAFETY COLLABORATION The Decade of Action on Road Safety Road Safety Competency Framework Accreditation Framework Reference groups for individual units of study Membership drawn from: Experts in specific fields, Professional Associations, Industry GRSS BOARD OF STUDIES GRSS Unit 1 Introduction to Road Safety (Foundation Unit ) GRSS Unit 2 Safer Road User Behaviour -Publicty -education -community -Driver preparation GRSS Unit 3 Veh. Factors -Crashworth-iness -.roadworthiness -Fleet safety -Standards -registration GRSS Unit 4 Road, Traffic & Environment Factors in Road Crashes iRAP →RS Audit Black spot Maint/design ews GRSS Unit 5 Road Safety Traffic Policing -strategy - GRSS Unit 6 Risk Factors, Counter-measures Research Evaluation Monitoring Data systems GRSS Unit 7 Road Safety Management -Processes -structure -funding -policy - legislation GRSP Centres of Excellence & mutual recognition

13. Global Road Safety Studies (GRSS) PROGRESS ON DEVELOPMENT OF GRSS CONTENT DEVELOPMENT AND PILOTING AVAILABLE FOR STUDY ACCREDITATION GRSS Unit 1: Introduction to road safety (Foundation Unit ) GRSS Unit 2: Safer road user behaviour GRSS Unit 3: Vehiclefactors and road crashes GRSS Unit 4: Road, traffic and environment factors in road crashes GRSS Unit 5: Road safety traffic policing GRSS Unit 6: Risk factors, countermeasures, research, evaluation, monitoring and data systems GRSS Unit 7: Road safety management

14. Global Road Safety Studies (GRSS) GRSS Unit 1: Introduction to road safety (Foundation Unit) • The history of road safety • The scale of the problem and relationship to public health and other sectors • Trends in best practice road safety management and policy commitment • Risk factors contributing to the occurrence and severity of road crashes • Planning, implementing, monitoring and evaluating road safety • Injury prevention countermeasures and some of the misconceptions which prevail in association with various aspects of road safety • Institutional arrangements in road safety administration and enforcement • Developing road user safety behaviours and applying effective and strategic enforcement • The community involvement processes • Road safety within a public health and transport context • Road safety fundamentals and myths • Trauma care systems and the fundamentals

15. Global Road Safety Studies (GRSS) GRSS Unit 2: Safer road user behaviour • The role of publicity in strategic road safety programs • Road user problems identification by situation analysis • Behaviour change theories • Deterrence theory and enforcement • The art of persuasion and what can and cannot be changed • Road safety publicity power and limitations • The role of research in social marketing • Know and understand the audience as a critical issue • Steps to developing effective campaigns • Campaign targeting and types • Message strategies • Communication brief as a blueprint for action • Developing advertising materials • Campaign localising and involving the community

16. Global Road Safety Studies (GRSS) GRSS Unit 2: Safer road user behaviour (continued) • Public relations and road safety • Campaign management • Media planning and buying • Media and target audience buying • Evaluation theory and principles • Evaluation techniques and practice • Media performance assessment. • What is road safety education and good practice approaches • Road safety education products and curriculum • Road safety education professional development and training • Good practice driver education preparation approaches and strategies • Community road safety models and roles

17. Global Road Safety Studies (GRSS) GRSS Unit 3: Vehicle factors and road crashes • The need to develop vehicle crashworthiness standards • How to develop and apply vehicle standards for registration • The issues and methods for maintaining vehicle fleets in roadworthy condition • Identifying where vehicle factors integrate with road user behaviour and road environment • The scope of improvements achievable through vehicle factors • how the human body is injured when contacting the vehicle within and externally. • The up-to-date knowledge of current technologies for avoiding crashes, and surviving crashes without injury • How vehicle safety research identifies problems and develops solutions • Why consumer driven change or consumer information programs are becoming the preferred method of implementing new vehicle factor technology. • How to develop and implement fleet safety programmes for both public and private fleets

18. Global Road Safety Studies (GRSS) GRSS Unit 4: Road, traffic and environment factors in road crashes • The essential elements of a safe road environment • Assessing safety performance of roads and identify road environment crash factors • Identifying roadside hazards and their appropriate treatment • Select road and traffic engineering countermeasures to address specific accident problems • Introduction to traffic management and analysis • Safe system theory and application • Interchanges, intersections and crossings • Urban development, land use developments and traffic management • Local area traffic management • Traffic control and communication devices • Parking, control and provision • Road side hazard management • Treatment of crash locations

19. Global Road Safety Studies (GRSS) GRSS Unit 4: Road, traffic and environment factors in road crashes (continued) • Road network crash risk assessment and management • Road safety audit 1 and 2 • Local authorities and community road safety • Speed limits and management • Road safety in rural and remote areas • Road side design, safety and barriers • Road safety for vulnerable road users • Safety around on road work sites • iRAP, 1 and 2 • Blackspot and mass action programmes

20. Global Road Safety Studies (GRSS) GRSS Unit 5: Road safety traffic policing • Essential elements of a relevant road safety regulations within the legislative framework • Specific regulations and their safety context relating to helmet, alcohol, speeding and occupant restraints and pedestrian safety. • Vehicle interception procedures • Vehicle collision procedures and infringement processing • Appropriate and effective use of a range of infringement detection equipment and technology for speed and alcohol. • Processes for collecting road crash data and detail how data can be used to more effectively guide police tasking. • Strategic and evidence based policing • The purpose or road traffic policing • The risks of traffic enforcement • Safety factors and safe traffic policing • Overcoming barriers to effective enforcement

21. Global Road Safety Studies (GRSS) GRSS Unit 5: Road safety traffic policing (continued) • Traffic operational policing including road blocks and interception • Observing recording and obtaining evidence • Collisions investigation • Speed and control strategies • Helmet wearing • Occupant restraints • Drink driving and associated impairment interventions • Using technology to support police enforcement • Emergency rescue • Effective trauma care delivery

22. Global Road Safety Studies (GRSS) GRSS Unit 6: Risk factors, countermeasures, research, evaluation, monitoring and data systems • Evaluate different approaches to the examination of road safety problems and the development of countermeasures • Collect and collate data relating to road safety • Categorise the type of problem under investigation • Identify contributing factors to the problem under investigation • Define the target groups for treatment by countermeasures • Propose countermeasures to address specific road safety problems • Determine the acceptability of proposed countermeasures • Develop an implementation plan for a proposed countermeasure • Compile a report on the performance of a countermeasure project • Methods of research and research programmes • Evaluation types there context and application • Role of data and statistics • Developing cost benefit and cost effectiveness

23. Global Road Safety Studies (GRSS) GRSS Unit 7: Road safety management • The general administrative partnership arrangements of promoting and managing road safety in a selected country and insight into alternative options • How to use strategic planning principles in the development and management of road safety programs and action plans • How to apply strategic planning principles to the development of road safety programs and action plans for the student’s own jurisdiction • How to successfully negotiate inter-sectoral and community agreement, including partnership, on road safety programs • How to implement a road safety program through action planning, and how to monitor and evaluate results • The relationship of enforcement to the other four ‘”E’s” of road safety (education, environment, engineering and encouragement), and the mechanisms available to facilitate observance of road safety laws and regulations • Setting road safety targets

24. Global Road Safety Studies (GRSS) GRSS Unit 7: Road safety management (continued) • Developing road safety strategies and actions plans • Monitoring road safety performance • Road safety programmes and projects • Developing legislation, acts and regulations • The scope and role of road safety standards • Finance and funding for road safety • Road safety politics and policy commitment and stakeholders • Travel demand management and exposure to risk • Road safety programme processes and structures • Road safety investment and business case • Road safety skills, resource levels, and knowledge required for road safety programme delivery