1 / 24

SONY 3LCD Projector Sales Training

SONY 3LCD Projector Sales Training. Professional Display Group Broadcast & Production System Div. Sony Electronics Inc. Agenda. Why SONY for Projectors? Projector Application & SONY Line Up Product Roadmap 2H Price Change Summary Product Introduction Service & Support

deron
Download Presentation

SONY 3LCD Projector Sales Training

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. SONY 3LCD ProjectorSales Training Professional Display Group Broadcast & Production System Div. Sony Electronics Inc.

  2. Agenda • Why SONY for Projectors? • Projector Application & SONY Line Up • Product Roadmap • 2H Price Change Summary • Product Introduction • Service & Support • 2H End User Promotions

  3. 1. Why Sony for Projectors? • Engineered to deliver the best images • Top priority for design staff • Bright, Accurate Colors (thanks to 3LCD) • High Performance on Basic Specification • Better value for price (lm/$) • Higher reliability • Value Added Feature (Easy Maintenance/Network/Wireless) • SONY Cosmetic Design • Excellent Warranty • Three years parts and labor • First year “hot swap” included, extended warranties available

  4. Over 30 Years History in BPJ Biz. • First SONY’s Projector • VPP-2000E • X1 CRT type • Launch in 1973 • First SONY’s LCD Projector • VPL-350 • X3 A-Si LCD with VGA resolution • Launch in 1994

  5. 2. Projector Application & SONY Line Up Road Warrior Step Up Entry The Right Tools for the Job Installation (Large) Installation (Mid) Wireless Network

  6. >>> $699 >>> $799 >>> $1,399 >>> $1,599 >>> $1,899 $2,499 3. Product Roadmap – 1/2 ES3: 2000lm SVGA $749 Jun ES4: 2200lm SVGA $749 Entry EX3: 2000lm, XGA $899 $899 Jun EX4: 2100lm XGA CX21: 2100lm XGA $1,199 Road Warrior CS21: 2100lm SVGA $999 CX61: 2500lm XGA CX100: 2700lm XGA $1,549 $1,549 Jul CX63: 3000lm XGA $1,799 CX120: 3000lm XGA $1,749 Jul Step Up Jul $1,999 CX125: 3000lm XGA, NW $2,049 CX150: 3500lm XGA Jul $2,199 Jul CX155: 3500lm XGA, NW CW125: 3000lm WXGA, NW Oct Price base: MAP (=Estimated Street Price)

  7. >>> $2,299 >>> $3,699 >>> $3,499 >>> $4,999 >>> $4,799 >>> $7,299 >>> $6,899 3. Product Roadmap – 2/2 $1,899 CX76: 2500lm XGA, Wireless Discon in E/Dec Wireless CX86: 3000lm XGA, Wireless $2,399 FX40: 4000lm XGA, NW $4,613 FX40L: 4000lm XGA, NW, Lensless $4,163 FE40: 4000lmSXGA+, NW $5,963 Installation FE40L: 4000lmSXGA+, NW, Lensless $5,513 FX52: 6000lm XGA, NW $8,063 FX52L: 6000lm XGA, NW, Lensless $7,313 SXRD VW100/P; 800lm HD $9,499 Price base: MAP (=Estimated Street Price)

  8. 4. 2H Price Change Summary *ESP = Estimated Street Price

  9. Entry 5. Product Introduction Entry Installation – VPL-ES4/EX4 • Ideal for K-12 Classrooms • Brightness: • 2,200 Lumens for VPL-ES4 • 2,100 Lumens for VPL-EX4 • Installation-friendly • Flexible mounting, quiet, monitor out • XGA model has Dual inputs • 7 picture modes, 3 black level adjustments

  10. Road Warrior 5. Product Introduction Road Warrior – VPL-CS21/CX21 • Award winning stylish mobile tool • Ideal for field sales and trainers • 2100 lumens for both SVGA or XGA • Easily packs in computer bag – 2” thick • Quick start with full auto setup and focus • Bright enough for any setting • Quick exit with “Off&Go” – protects lamp

  11. Step Up 5. Product Introduction Step Up Installation – New C Series • VPL-CX100 • Successor of CX61 • 2700lm XGA • VPL-CX120 • Successor of CX63 • 3000lm XGA • Powerful & Installable Compact Projector • VPL-CX125 • Upper Model of CX125 • 3000lm XGA with NW function • VPL-CX150 • 3500lm XGA • VPL-CX155 • 35000lm XGA with NW function • VPL-CW125 • 3000lm WXGA with NW function • Delivery from Oct 07 NEW SONY’s first Wide Business Projector

  12. Which is better quality??? 1.2M Pixels 1.0M Pixels CyberShot DSC-W200 $349.99 α(alpha) DSLR-A100H $1,099.95 Imager & lens aperture size is so important for picture quality! Same thing can be applied for LCD projector? >>> Of course, YES Note : prices are from SonyStyle.com

  13. ACF Lens Conventional Lens Key Features of New C Series -1/2 • High Brightness, High Contrast and Crisp image • Easy Maintenance 0.79” XGA panel + = (0.74” WXGA for CW125) Cover open Lamp No need to uninstall from the ceiling bracket! Filter

  14. Key Features of New C Series -2/2 • New Cooling System • Installation Flexibility • Direct On/Off • Tilt Free • Network Control / Maintenance / Content Delivery • Remote ID function • Side Shot Improved exhaust air efficiency Available for Network model only

  15. Wireless Network 5. Product Introduction Wireless Network – VPL-CX86/CX76 • Ideal for Business Conference Rooms • Bright: 3,000(CX86) & 2,500(CX76) lumens, XGA • Wireless Presentation Functionality(11b/11g) • Enhances collaboration, flexibility • Easy to setup and use, highly secure • Can also support network maintenance and monitoring functions, “PJNet”

  16. Installation(Mid) 5. Product Introduction Mid-size Installation – VPL-FE40/FX40 • 4000 Lumens, for larger screens or more ambient • FX40 is XGA, FE40 is SXGA+ (1,400 by 1,050 pixels) • Can Display natively (only for FE40): • SXGA+, SXGA, WXGA, 720P • Advanced Design for Installation Uses • Center lens mount • H & V lens shift • Power zoom and focus • Side Filter and Lamp access • First use of BrightEra™ Panels • Lensless model available • VPL-FE40L, VPL-FX40L

  17. Installation(Large) 5. Product Introduction Large Venue Installation – VPL-FX52 • Ideal for Larger venues • Bright: 6,000 lumens, XGA • Installation-friendly • Flexible mounting, quiet, changeable lens • Choice of inputs, monitor out, RS-232 control • Network Functionality (Control & Monitoring only) • Lensless model available • VPL-FX52L

  18. 6. Service & Support – Standard Warranty • Standard Warranty • 3Y Parts & Labor with the exception of • Lamp(90days) • Optical block (upto 2500 hours) • Sony Business Projector On-Time Support! • Call 877-350-3477 to resolve problems and report issues. • If the problem can not be resolved over the phone, and provided the unit is in the 1st year of warranty, Sony will provide a loaner projector by next day air while the customers projector is repaired • Other Technical Support (for both customers & resellers) • Post Sales 800-883-6817 select option2, then 6

  19. 6. Service & Support – Extended Warranty • Extended Warranty • Now available for 4 Year and 5 Year offerings • List prices range from only $199 up to $699

  20. 6. Service & Support – Extended “On Time Support” • Extended “On Time Support” • Extend first year of Loaner support to 3, 4 or 5 years • List prices range from only $169 up to $429

  21. 7. 2H End-user Promotion Program • End-user Choice MIR Program • TRADE WAY UP $50 Additional Rebate • VAIO Bundle Promotion • New C Series Package Promotion with Bracket (PAM-200) Renewal Continue Promo End Enhanced program coming soon! Promo End

  22. Renewal 1) End User Choice Mail-In-Rebate • Purchase a Sony “EX4”, “CX21” or “C Series” between Oct 1 and Dec 31, 2007 and choose from: • Cash Rebate – up to $150 • Free Lamp – a $399 value based on MSRP Applicable models [$100 or LMP-C162] : VPL-EX4 [$100 or LMP-C163] : VPL-CX21 [$150 or LMP-C200] : VPL-CX100, CX120, CX125, CX150, CX155, CW125 Added or Added Change from 2Q MIR Promo : Added VPL-CX21 & CW125, Removed VPL-ES4

  23. Continue Extended until 3/31 2008 2) Trade WAY Up Promotion • Sony has a trade-in website http://sony.tradeups.com/AllPromotions.aspx • Trade and IT product, and receive a credit for purchase of Sony LCD Projectors or Public Display • Use the trade-in site between 6/15 and 9/30 2007, and receive up to $50 extra rebate toward the purchase of a Sony LCD Projector or Public Display It’s easy! It saves you money $$ It’s your choice

  24. Let’s make a big success in 2H Thank You ! Any questions?

More Related