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How To Do It Room The Challenges and Triumphs of Building an Entrepreneurship Program Karen Widmar Entrepreneurship Educator Northeast Wisconsin Technical College & Amy Valente, MBA, PMP Business Faculty at Cayuga Community College NACCE Fellow, Curriculum & Training. Background
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How To Do It Room The Challenges and Triumphs of Building an Entrepreneurship Program Karen Widmar Entrepreneurship Educator Northeast Wisconsin Technical College & Amy Valente, MBA, PMP Business Faculty at Cayuga Community College NACCE Fellow, Curriculum & Training
Background • The Entrepreneurial College Culture • Getting Started
Getting Started: Internal and External Partnerships Internal Academics Sub-plan of Business Management Required for Digital Photography Required for Viticulture and Enology Multi-Department Bi--monthly meetings Artisan Center Culinary/Incubator Kitchen • External • Business/Leadership Coaching • Workshops • CDFI Referral Partnerships • Technical Assistance • Networking with EDC’s
Supporting Entrepreneurship Students • Resources and Funding • Marketing Your Program
Recent Launch • Assistance Provided: • General business coaching • Focus group using PTA students • Financial, manufacturing and legal resource guidance • Promotional strategy development • Website, logo, and collateral material review & guidance
Growth Initiative • Assistance Provided: • Interns “Biz Squad” Pilot – Graphic Design & • Social Media Campaign • Logo and collateral material redesign • Review product and service mix • General business and management coaching • Business growth campaign development
Survive & Thrive • Assistance Needed: • Access to capital • Website & ecommerce presence • Management coaching • Systems, operations and HR development • Ongoing financial and bookkeeping support
Top 5 Tips for Success • Create a Vision • Communicate your vision & relevance of entrepreneurship • Perseverance • Find Champions/Partners on campus and in community (No Lone Wolf) • Lead from the bottom
Goal: Provide community college educators, administrators and other stakeholders with information and ideas to create successful entrepreneurship programs at their community colleges. Objectives: Participants are expected to accomplish the following: • Consider how to implement the entrepreneurial activity on their campus • Develop an plan of action based on their community college’s goals Highlights of the How To Do It Online Course Outcome: Each participant will create an Action Plan catered to your college that explains how you will implement Entrepreneurship education on your campus. Learning Activities: • Six learning modules which are each one week long. • Readings, videos, audio, interactive discussions, activities, check on learning, and written assignments.
Action Plan Development
2. Discuss with your group: • How is your college doing today? • What can your college do to become more entrepreneurial? 1. Get into small groups (4-5 people). Consider the 10 qualities of an Entrepreneurial College: 3. Share 1-2 ideas with the larger group. Sample Participant Exercise
Feedback from Course Participants "The 'How To Do It' course was the best experience I've had with a comprehensive course. I learned so much in this course. I have infused many of my lessons in my teachings and have gotten positive feedback, I have emails to prove it. I have begun my Entrepreneur campaign on campus. I have launched our Entrepreneur club for the students, I have begun dialogue with the foundation, all because of this great 'Take action' course. The ideas and strategies used simply pulls what you already have in you 'Out' and take you to the next level. Thank you for this much needed course." - Laura H. Manyweather, Los Angeles Southwest College This course is amazing! This is just what I needed. - Kourt D. Williams, Ph.D., LACC Thank you for a cool course and all your effort. I learned a lot and I am better prepared for working on further development of our program at HCC. - Andy Gold, HCCFL
How Do I Get Involved? Register on the NACCE website for the next available online course
amy.valente@cayuga-cc.edu Karen.widmar@nwtc.edu Questions?