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A Clubdoc Seminar

The 50 Top Reasons And How to Avoid Them. A Clubdoc Seminar. In Cooperation with ICOA The Official Association Of The Independent Club Operator. THANKS. TO OUR GREAT SPONSORS. YOU ARE AWESOME. To Cara. “You won’t be scared If you’re prepared !!!”. Find the Antidote.

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A Clubdoc Seminar

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  1. The 50 Top Reasons And How to Avoid Them A Clubdoc Seminar

  2. In Cooperation with ICOA The Official Association Of The Independent Club Operator

  3. THANKS TO OUR GREAT SPONSORS YOU ARE AWESOME

  4. To Cara “You won’t be scared If you’re prepared !!!”

  5. Find the Antidote Today’s Process Create Application Plan Identify Failure Cause

  6. What Is Failure ?

  7. “My Greatest Ally is My Enemy’s Greatest Enemy” Sun Tsu

  8. THE THREE HEADED MONSTER PROCESS CAPITALIZATION LOCATION

  9. 6 Key Indicators Of A Club Failing

  10. 6 Failure Indicators Decrease in Key Sales Figures Increase in Resignations High Staff Turnover Constant Member Complaints Low Reinvestment in Facilities Increase in advertising expense While Sales Decrease or Stay the Same.

  11. 7 Marketing Mistakes Fatal

  12. 7 Marketing Mistakes Scorch and Burn Flawed Positioning Homegrown Havoc Improper Sequencing Insufficient Marketing Budget Weak Marketing Management Off Target Messaging

  13. 8 of a Club Owner Sins

  14. 8 Owner Sins Micro Management Hiring Wrong Manager Not Treating the Club Like a Business Copycat Decisions The Hat Juggler Poor Communications Success Apathy Family Blindness

  15. 6 System that Cause Failure Flaws

  16. 6 System Flaws Accountability Inadequate Planning Inadequate Supervision Inadequate Training Open Loops No Fun

  17. 5 Sales Stoppers

  18. 5 Sales Stoppers Relaxing After a Successful Sales Call Owner/Manager Not Engaged in Process Poor Accountability Poor Pay Structure Ambiguous Expectations

  19. 6 Pre-Opening Sales Busters

  20. 6 Pre-Opening Busters Build it & They Will Come ! Under Pricing Ignoring Inertia Improper Step Phasing Insufficient Pre-Opening Budget Weak Marketing Management

  21. 5 Service and Satisfaction Slayers

  22. 5 Satisfaction Slayers Lack of Vision Lack of Team Poor Launching Process Allowing and Accepting Mediocrity Mis-Defining Service

  23. Pinchers Wasters & Crunchers 4 Profit

  24. 4 Profit Pinchers Under-Pricing Duplication Slippage Poor Controls The Money Mashers Broken Budget Overhead Creep Runaway Ratios

  25. 3 Money Mashers Broken Budget Overhead Creep Runaway Ratios

  26. SCOREBOARD 46-50 - Checker Flag Stay on course - You’re winning 40-45 - In The Race Time to accelerate - Check direction 35-39 - Yellow Flag Caution-danger-road slippery > 35 - CPR Required You are stalled out in the mid-race

  27. To Cody SUCCESS is my only -- option FAILURE is not !!” Eminem

  28. THE END A Clubdoc Seminar

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