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Highlights of the Economic Census report “ Franchise Statistics: 2007”

Highlights of the Economic Census report “ Franchise Statistics: 2007”. Thomas L. Mesenbourg, Jr. Deputy Director and Chief Operating Officer U.S. Census Bureau Released September 14, 2010 International Franchise Association Annual Public Affairs Conference. About the Report.

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Highlights of the Economic Census report “ Franchise Statistics: 2007”

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  1. Highlights of the Economic Census report “Franchise Statistics: 2007” Thomas L. Mesenbourg, Jr. Deputy Director and Chief Operating Officer U.S. Census Bureau Released September 14, 2010 International Franchise Association Annual Public Affairs Conference

  2. About the Report • Part of the Economic Census required by law to be taken every 5 years for years ending in “2” and “7” • The first comprehensive report from the Census Bureau for businesses engaged in franchising in the United States www.census.gov/econ/ September 14, 2010

  3. Which Businesses Are Included • Includes: • All employer businesses operating during the Economic Census year • In 295 selected industries, spanning 15 of the 18 economic census sectors • Operating under a trademark authorized by a franchisor during the year • Excludes: • Nonemployer businesses (a.k.a “independent contractors”) – not in the scope of the economic census www.census.gov/econ/ September 14, 2010

  4. A Look at the2007 Franchise Statistics Estimates www.census.gov/econ/ September 14, 2010

  5. The 2007 Economic Census at a Glance • Publishes data for 1,068 individual industries at the national, state, and local area levels • Data reflects over 7.3 Million employer businesses in the US. These businesses reported: • $29.3 Trillion in total sales, receipts, or revenue • $4.8 Trillion in annual payroll • 115.8 Million employees www.census.gov/econ/ September 14, 2010

  6. Franchise Overview Note: Detail may not add to total because of rounding. www.census.gov/econ/ September 14, 2010

  7. Distribution of Franchise Businesses by Sector www.census.gov/econ/ September 14, 2010

  8. Top Industries: Number of and Employment in Franchise Businesses www.census.gov/econ/ September 14, 2010

  9. Top Industries: Sales of Franchise Businesses www.census.gov/econ/ September 14, 2010

  10. Top Industries: Franchise-Dominated (Establishments) www.census.gov/econ/ September 14, 2010

  11. Top Industries: Franchise-Dominated (Sales) www.census.gov/econ/ September 14, 2010

  12. Sales per Business for Top Franchise Industries www.census.gov/econ/ September 14, 2010

  13. Sales per Employee for Top Franchise Industries www.census.gov/econ/ September 14, 2010

  14. Distribution of Franchise Businesses by Sector www.census.gov/econ/ September 14, 2010

  15. Top Franchise Industries in Other Sectors www.census.gov/econ/ September 14, 2010

  16. Accessing These Results • Visit American FactFinder (AFF), the Census Bureau’s online, data access tool at factfinder.census.gov • For more information about the 2007 Economic Census, see the Economic Census Web site: www.census.gov/econ/ www.census.gov/econ/ September 14, 2010

  17. What’s in Store for the Future • Currently developing the content for the 2012 Economic Census • Issues for Franchise inquiry on 2012 forms • Define collected industries • Identify geographic level(s) to be published • Clarify definition of “franchising” to improve data quality and response • Improve reporting of these and other Economic Census data to improve their timeliness and accuracy www.census.gov/econ/ September 14, 2010

  18. Contact Information • For media inquiries: U.S. Census Bureau Public Information Office Phone: 301.763.3030 • For franchise data-specific inquiries: Andrew W. Hait U.S. Census Bureau Economic Planning & Coordination Division Phone: 301.763.6747 Andrew.W.Hait@census.gov www.census.gov/econ/ September 14, 2010

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