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Lontar Bali: Preserving Balinese Local Wisdom through Information Marketing

Explore the significance of Lontar Bali in conserving Balinese culture and society's local wisdom. Learn how this ancient manuscript serves as an information marketing media to promote awareness among the younger generation about Bali's history and customs.

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Lontar Bali: Preserving Balinese Local Wisdom through Information Marketing

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  1. Lontar Bali as An Information Marketing Media for Conserving Culture and Balinese Society’s Local Wisdom 5th International Conference of Asian Special Libraries (ICoASL) 2017 Richard Togaranta Ginting, S.Sos., M.Hum (Universitas Udayana, Bali)Majidah, S.Sos., M.I.Kom (Universitas Terbuka, Jakarta)

  2. Background Bali’s tradition and culture teach about the wisdom of human to The Creator, human to human and human to the natural surrounding (Tri Hita Karana)

  3. Source: wonderfulbali.com Local wisdom’s values which exists in Balinese society are kept in a manuscript that known as lontar Bali

  4. Lontar Bali

  5. How is Lontar Bali Now? Based on the data collected by Tim Penyuluh Bahasa Bali founded 8.239 lontar Bali in the district and city in Bali

  6. Phenomenon

  7. Lontar Bali as an Information Marketing Media

  8. Discussion Lontar Bali as an information marketing media will announce to society about the memory of the history of Bali which is identical about the customs that have been around for generations in Bali. Starting from birth to death, even how to live and appreciate life processes are also included in the information of lontar Bali. The main purpose of create Lontar as an information media is to increase younger generation awareness.

  9. Conservation Efforts of Lontar Bali Lontar Bali conservation effort is a our responsibility. Not only the parties relating to archival who work hard to conserve lontar Bali, All communities have the same responsibility in conserving lontar Bali.

  10. Constraints of Lontar Bali Conservation

  11. Conclusion History and memory can not be repeated, that's the right phrase that became the basis for the conservation archives of lontar Bali. Balinese culture and tradition should be maintained, either by maintaining and conserving the lontar Bali to archive the history and memory of Bali remains a guide in life through values ​​of local wisdom contained in the lontar Bali. Information marketing contained in the lontar Bali is very important as part of efforts action after lontar Bali pconservation activities carried out. Lontar Bali conserve not only the duty of Tim Penyuluh Bahasa Bali issue but also a responsibility all of us

  12. Thank you

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