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SERVICE Calls. You’re not trying to make a sale, you are trying to get them to make a decision. SERVICE Calls. Your sales page has to Explain the value I don’t have the money Explain the features I don’t understand what you do Why they can trust you I don’t know if you can help me
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You’re not trying to make a sale, you are trying to get them to make a decision.
Your sales page has to • Explain the value I don’t have the money • Explain the features I don’t understand what you do • Why they can trust you I don’t know if you can help me • How they can do it I don’t know if I can do this • Why they want it now I don’t know if this is the right time for me • Why they have time for this I don’t know if I have time in my schedule