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New Venture Team Kevin Shanahan Jeong Seo Olivia Hebert Sangho Han Jeremy Bragg. Welcome to TIle. Where education stand today The problem The solution What is it?. A traditional educational system. Where we are today. Time to wake up!! Why Now????.
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New Venture Team Kevin Shanahan JeongSeo Olivia Hebert Sangho Han Jeremy Bragg
Welcome to TIle • Where education stand today • The problem • The solution • What is it?
A traditional educational system • Where we are today. • Time to wake up!! • Why Now???? "We must invest in early education, raise academic standards, make college affordable, and do more to recruit and retain top-notch educators," - Education Secretary Arne Duncan
Reduce, Reuse, Recycle • How they do it. • How we do it Replace, Refine, Revolutionize Waste Composition
target market • Elementary School Aged Students • Elementary Statistics • US: 67,140 (2009-2010 Census)* • TX: 4,001 (2010-2011 Census)* • Dallas ISD: 149 (2012-2013 Census)* *Dallasisd,org, nces.ed.gov, texas_education.org
Target market • Market Challenges: creating the need for the product and changing the desire to learn this way. • Market Segment: Demographic • Company’s potential: high – new technology is developing therefore education and the style of learning needs to change with it.
Competitive Advantage • DIRECT COMPETITION • Traditional Educational System • THE TILE FILE • STRATEGIC PARTNERSHIPS • Department of Education • E-Learning Developers (ie Fingerprint & Hopscotch) • Tutoring Centers (ie Sylvan & Huntington Learning Centers) • Microsoft/Samsung • (Tech Manufacture)
Marketing plan • Direct Sales Representative • Excellent Customer Service • Trade Shows and Educational Expos • Ed Show in Dallas in March • Lottery Program (Trial run) • Promotional Video/Commercial
Financial projections • Assumptions • Price $9500/unit (based on comparable hardware and projected software costs) in Years 1 and 2 then $10,450 years 3 and 4 • COGS $7500 unit based on similar hardware and allocated salaries of software/hardware engineers • Operational Expenses estimate the costs of hardware maintenance and software support for 30 units in year 1, 100 units in year 2, 150 units in year 3 and 300 units in year 4 *(PAYG model for IT support)
funding Key Facts • Salaries based on industry averages for hardware designer, software engineer and Web Master • $405,000 projects the cost to produce a prototype, not any units for sale • High first year accounting and legal costs consider applying for public school accreditation • Future funding contingent on units (contractual model)
TILE The floor is now open for questions