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RATAVA’S LINE A collaborative cyber-fashion event and online mystery game Fashion Institute of Technology Simon Fraser University April 23, 2003. RATAVA’S LINE Site. Overview A first in the fashion design/education field. FIT, SFU, Adobe Interdisciplinary, cross-institutional, international
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RATAVA’S LINEA collaborative cyber-fashion eventand online mystery gameFashion Institute of TechnologySimon Fraser UniversityApril 23, 2003
OverviewA first in the fashion design/education field • FIT, SFU, Adobe • Interdisciplinary, cross-institutional, international • Collaborative, distance learning environment • New online creative and marketing tools • New skills • New markets and careers • New ways of marketing
Aspects of Collaboration • Creating and translating fashion designs to explore how they relate to virtual environments • Exploring how virtual worlds can support artists (artwork is included from NYC and Vancouver) • Interactive narrative performance (characters are played by actors simultaneously from both coasts/countries) • How collaborative projects can bring people and countries together • Exploring as a group that never met the issues of the "real" and the virtual
Adobe Atmosphere • Defining a new creative medium • Setting the standard for 3D on the web • Open, distributed cyberspace on the net • Industrial, commercial, educational applications • Users create and share own content • Player and Builder • Viewpoint for hi-res objects
Online collaborative tools • Adobe Atmosphere shared virtual 3D spaces • Real time chat • Webcam • Discussion forums • 3D modeling tools
New design and learning skills • Range of environments: 2D, 3D, physical, virtual, live • Range of media: Fashion show, art show, interactive narrative, game, live performance • Distributed international team • Interdisciplinary communicating, thinking, working, negotiating, results
New ways of marketing • Virtual portfolio: beyond physical and powerpoint • Virtual changing room • Design and manufacture on demand • Global access, 24/7
New markets/careers: Media go virtual • Serving the needs of Silicon Alley and the global media marketplace • Gaming (design and wear your character) • Interactive storytelling • Virtual set and character design • Movie special effects
Future Tech Directions • Poser 5 Cloth Model, with a revolution in 3D Chipset performance • The tie-in with apparel: Whole Garment Knitting, CAD/CAM comes to fashion?
Poser 5 Cloth Modelingwith a revolution in 3D Chipset performance
Whole Garment KnittingCAD/CAM comes to the apparel business (Shima Seiki)
Ongoing Partnership: Rev 2.0 and Beyond • Fashion • Design • Education • New Media • New Tech and Tools • Art • Industry
A new dimension in a new millennium • From cut-and-sew to CAD and make. • From geek to glam • From separation to collaboration • From competition to convergence • From screen to life and life to screen • From real to virtual and back again
Online Resources • This presentation is at: http://www.digitalspace.com/presentations/fit/ • RATAVA’S LINE Project and Event Pages: http://www.sfu.ca/sfufit • Contact: http://www.digitalspace.com/forms/comment.html • www.digitalspace.com The Digital Space Commons • Whole Garment Knitting: http://www.shimaseiki.co.jp/wholegarmente.html • Fashion Institute of Technology: http://www.fitnyc.edu • Simon Fraser University: http://www.sfu.ca • Adobe Atmosphere: http://www.adobe.com/products/atmosphere