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Zoning Laws & Site Selection. Zoning Laws. What are zones? Particular areas in a community designated for a particular use Why do we have zoning laws? To protect the environment To protect values of homes and businesses Define the type and style of signs. Land Uses. Agricultural
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Zoning Laws • What are zones? • Particular areas in a community designated for a particular use • Why do we have zoning laws? • To protect the environment • To protect values of homes and businesses • Define the type and style of signs
Land Uses • Agricultural • Residential • Commercial • Industrial • Public
Factors in Site Selection • Favorable economic base (main source of income) • Financial incentives (advantages that help the business) • Lower taxes • Cheaper land • Employee training programs • Establishment of enterprise zones—tax-favored status to new businesses
Population makeup • SMSA—Standard Metropolitan Statistical Areas—from Census Bureau’s Census Basics • Census tracts—subdivisions of SMSAs containing 4000-5000 people • Labor supply • Skills needed • Numbers
Criteria for Site SelectionRetail • Business considerations • Trade area—region or section of community from which you can expect to draw your customers • Considerations within trade area • Number & size of competing businesses • Nature of the competition • Character of the area • Accessibility and traffic
Service/Wholesale • Business considerations • When customers come to you—same considerations as retail business • If customers do not come to you—avoid expensive, high-profile locations
Manufacturing/Extraction • Business considerations • Nature of your business • Extraction—near whatever extracting • Manufacturing—zoning laws—industrial parks • Concerned with transportation routes, sources of supply
E-commerce • Located almost anywhere • Similar to service & wholesale • Look at size of operation to decide how big your space will be
Locating Potential Sites • Newspapers • Realtors • Internet • Visual surveys • Contacts
Site Analysis & Decision Making • Surrounding Area Analysis • Building Evaluation • Exterior • Interior • Will you Lease? Buy? Or Build? • Advantages of Leasing • Avoid a large cash outlay • Reduce risk • Tax deductible
Making your Decision • Cost comparison • Advantages & disadvantages • Desirability
Home Business Option • Debbie Fields—Mrs. Fields Cookies • Steven Jobs & Steve Wozniak—Apple Computers • Advantage—financial • For certain types of business • Factors: • Type of business • Space & equipment available • Effect on others living in community