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2004 WFDSA Direct Selling Company Survey Research Deck Taiwan. Prepared by EY Quantitative Economics and Statistics (QUEST) Group. Introduction. Objective: This survey aims to measure the economic impact of the direct selling industry in Taiwan.
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2004 WFDSA Direct Selling Company Survey Research DeckTaiwan Prepared by EY Quantitative Economics and Statistics (QUEST) Group
Introduction • Objective: This survey aims to measure the economic impact of the direct selling industry in Taiwan. • Ernst & Young was commissioned jointly by the World Federation of Direct Selling Associations (WFDSA) and the Taiwan Direct Selling Association (TDSA) to conduct the survey. • The survey questionnaires were sent out to all 28 member companies of TDSA. The survey asks about matters such as sales, organization, investment, and charitable activity. • Twenty company surveys were returned for a 71 percent response rate. • To protect companies’ confidentiality, only questions that have more than 5 responses were reported in this research deck.
Estimated Retail Sales * Unless stated otherwise, all currency in this research deck are stated in Taiwan New Dollars
Estimated Retail Sales by Product Categories *: more than 80% of its retail sales is from that category
Number of Employees Involved in Non-Sales and Their Average Wages