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that’s 3.9 million people

PRINT & DIGITAL* | CONSUMPTION OF NEWSBRANDS. 4.4 million. 88.3% of Scottish adults 15+. that’s 3.9 million people. consume newsbrands across print & digital.

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that’s 3.9 million people

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  1. PRINT & DIGITAL* | CONSUMPTION OF NEWSBRANDS 4.4 million 88.3% of Scottishadults 15+ that’s3.9million people consume newsbrandsacrossprint & digital • More than 8 in 10 adults in Scotland consume a newsbrandeither in print or digitally. 82.5% of Scottish adults 15+ read a print newspaper and 34.4% visit newsbrandwebsites via their PC or laptop. • * Digital figure is PC & laptop only and doesn’t include tablet & mobile • Based on all national & regional newsbrands in NRS PADD • Monthly Data - Scotland

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