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Online ILAC Newsletter. Creation of new promotional materials. Inspection MLMRA brochures: End Users Regulators Inspection bodies Differences between ISO 9001 & ISO/IEC 17020 Brochure to promote medical laboratory accreditation. How can APLAC help the ILAC MCC?.
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Creation of new promotional materials • Inspection MLMRA brochures: • End Users • Regulators • Inspection bodies • Differences between ISO 9001 & ISO/IEC 17020 • Brochure to promote medical laboratory accreditation
Support from APLAC to ILAC MCC (1) • To identify to the MCC gaps in the portfolio of promotional materials, such as sector-specific materials, presentation slides etc • To provide comments and suggestions on ILAC MCC draft promotional documents and materials to ensure that they are inclusive and relevant to the needs of APLAC members. This will include promotional brochures (e.g. Inspection and Medical Laboratories) and the materials for World Accreditation Day • To facilitate/arrange translations into APLAC Member languages to ensure promotion to a wider audience
Support from APLAC to ILAC MCC (2) • To contribute good news stories and case studies to demonstrate the value of the ILAC MRA • ILAC MCC promotional materials do not reach all relevant contacts within NABs. The APLAC PIC can assist by promoting these materials to a wider network of marketing and communications staff in APLAC NABs • To act as a regional focal point to capture data, information or market research relating to the value of the MRA
Support from APLAC to ILAC MCC (3) • To contribute articles (preferably in English) that are relevant for use in other Regions or economies • To contribute suitable imagery that can be used in presentations, brochure materials or online • To include (when agreed) common description of accreditation on the APLAC website • To participate in ILAC MCC meetings
Marketing & Communications2011 • Future Meetings • 12 – 14 April 2011: MCC/CMC meeting - Sydney • July 2011: Web meeting • October 2010: MCC/CMC meeting - Bangkok