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Top 18 Ways to Improve Your Web Presence

Discover the top 18 ways to improve your website and enhance your web presence. From marketing and design improvements to technology enhancements, this guide will help you optimize your website for success.

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Top 18 Ways to Improve Your Web Presence

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  1. Top 18 Ways to Improve Your Web Presence By PaperStreet Web Design

  2. Top 18 Ways to Improve Your Web Presence • Marketing • Calls to Action: Include your contact information in header, footer & sidebar. • SEO: Build Links to your website and properly tag your site’s web pages. • Social: Integrate Social Media into your website and network. • Content: Write regularly. Become an authority in your area. • Mobile: Create a mobile version of your website or “Responsive Design”. • Paid: Consider paid ads online to increase traffic and convert users. • Design • Message: Have a clear message, powerful tagline and crisp logo. • Brand: Have a unified brand across all your websites and print materials. • Typography: Enlarge headlines and paragraphs for information hierarchy. • Imagery: Feature imagery that best represents your brand. • Content: Feature your most important content on the home page. • Structure: Create an organized structure for your website. • Technology, Usability & Platform • Content System: Make it easy to update your website. • Errors: No missing pages or broken links. • Build: Make your website W3C compliant and full HTML. • Tools: Submit your site to Google Webmaster Tools, Sitemaps and Analytics. • Size: Make your site at least 960 pixels wide and have clear rollovers. Go Responsive! • Blog: Make sure you blog. Become an authority in your area.

  3. Marketing Improvements • Calls to Action: Include your contact information in header, footer & sidebar. • SEO: Build Links to your website and properly tag your site’s web pages. • Social: Integrate Social Media into your website and network. • Content: Write regularly. Become an authority in your area. • Mobile: Create a mobile version of your website or “Responsive Design”. • Paid: Consider paid ads online to increase traffic and convert users.

  4. Marketing: Calls to Action • Include your contact information in header, footer & sidebar.

  5. Marketing: SEO • Build Links to your website and properly tag your site’s web pages

  6. Marketing: SEO – Top Phrases

  7. Marketing: Social • Integrate Social Media into your website and network.

  8. Marketing: Content • Write regularly. Become an authority in your area.

  9. Marketing: Mobile • Create a mobile version of your website or “Responsive Design”.

  10. Marketing: Paid • Consider paid ads online to increase traffic and convert users.

  11. Design Improvements • Message: Have a clear message, powerful tagline and crisp logo. • Brand: Have a unified brand across all your websites and print materials. • Typography: Enlarge headlines and paragraphs for information hierarchy. • Imagery: Feature imagery that best represents your brand. • Content: Feature your most important content on the home page. • Structure: Create an organized structure for your website.

  12. Design: Message • Have a clear message, powerful tagline and crisp logo.

  13. Design: Brand • Have a unified brand across all your websites and print materials.

  14. Design: Typography • Enlarge headlines and paragraphs for information hierarchy.

  15. Design: Imagery • Feature imagery that best represents your brand.

  16. Design: Content • Feature your most important content on the home page.

  17. Design: Structure • Create an organized structure for your website.

  18. Technology Improvements • Content System: Make it easy to update your website. • Errors: No missing pages or broken links. • Build: Make your website W3C compliant and full HTML. • Tools: Submit your site to Google Webmaster Tools, Sitemaps and Analytics. • Technology: Make your site at least 960 pixels wide and have clear rollovers. • Blog: Make sure you blog. Become an authority in your area.

  19. Technology: Content System • Make it easy to update your website.

  20. Technology: Errors • No missing pages or broken links. • http://home.snafu.de/tilman/xenulink.html

  21. Technology: Build • Make your website W3C compliant and full HTML.

  22. Technology: Tools • Submit your site to Google Webmaster Tools, Sitemaps and Analytics.

  23. Technology: Size • Size: Make your site at least 960 pixels wide and have clear rollovers. Go Responsive, where the size of the site is dictated by the web browser (wide format, tablet and mobile).

  24. Technology: Blog • Make sure you blog. Become an authority in your area.

  25. Thanks!Top 18 Ways to Improve Your Website By PaperStreet Web Design

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