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National Military Appreciation Month (NMAM)

National Military Appreciation Month (NMAM). http://www.mwrbrandcentral.com/HOMEPAGE/monthlyobservances.html. Objective NMAM is observed each May as a way to honor, remember, recognize and appreciate all military personnel. Creative materials:. Key Message (to customers)

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National Military Appreciation Month (NMAM)

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  1. National Military Appreciation Month (NMAM) http://www.mwrbrandcentral.com/HOMEPAGE/monthlyobservances.html • Objective • NMAM is observed each May as a way to honor, remember, recognize and appreciate all military personnel. Creative materials: • KeyMessage (to customers) • The Army appreciates the service and sacrifice of our Soldiers, Veterans, DA Civilians and their Families- the strength of our Army and our nation. • Target Audiences • -Soldiers-Family members • -Civilians-Survivors • -Retirees • Engagement Opportunities • Garrison marketing offices can work with Family and MWR programs to list any NMAM special recognitions and/or discounts throughout the month of May. Timeframe: • Display @ • Army Community Service Centers • Family and MWR activities • Child Youth and School Services • High traffic facilities on post (AAFES/Commissary) if possible START May 1 POC Information: Andrea Latimore Andrea.r.latimore.naf@mail.mil IMCOM G-9, Family and MWR – Marketing Division END May 30

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