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Updated 1/5/12

Diabetes Awareness Month 2012 (Q4). NEW FOR 2012!. Run Dates: 11/01/12 – 12/01/12 URL: /diabetes-awareness/. Why the Diabetes Awareness Month Section? $218 billion was spent on total care for diabetes in the U.S. (American Diabetes Association)

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Updated 1/5/12

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  1. Diabetes Awareness Month 2012 (Q4) NEW FOR 2012! Run Dates: 11/01/12 – 12/01/12 URL: /diabetes-awareness/ Why the Diabetes Awareness Month Section? • $218 billion was spent on total care for diabetes in the U.S. (American Diabetes Association) • 25.8 million children and adults in the U.S. have been diagnosed with diabetes (American Diabetes Association) • 79 million people in the U.S. have prediabetes (American Diabetes Association) Sponsorship Opportunities: • 3 IAB Ads on section and story pages: • Leaderboard Ad (728x90) • Two Medium Rectangle Ads (300x250) • Sponsor Wrapper Ad (510x60 and 510x90) • 100x34 Sponsored Topper Graphic • Hover Ad or Pushdown on main section page • Bookend or Titlebar Ad on Tease Widget • Content Integration Module* • Flash Video Ad* *Availability varies by partner • Increase advertiser exposure through the following: • Sponsorship Logo in Promotional IAB Ads throughout the site • Sponsorship Logo in TV Web Driver and/or Pre-Roll • Teaser Widget on the stations homepage with advertiser’s logo • Section Sponsorship of Family, Health or other related content sections, driving viewers to the Diabetes Awareness Month section Updated 1/5/12 1

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