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Armed Services Blood Program. Program Overview Marty Ricker Recruiter Supervisor. History of ASBP. Established in 1952 Expanded in Viet Nam Currently – 22 Blood Donor Centers worldwide 81 Blood Banks 2 Armed Services Whole Blood Processing Labs ASWBPL. Mission & Vision. ASBP Mission
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Armed Services Blood Program Program Overview Marty Ricker Recruiter Supervisor
History of ASBP Established in 1952 Expanded in Viet Nam Currently – 22 Blood Donor Centers worldwide 81 Blood Banks 2 Armed Services Whole Blood Processing Labs ASWBPL
Mission & Vision • ASBP Mission • To provide quality blood products, blood substitutes, and services for all worldwide customers in peace and war. • ASBP Vision • To be a preeminent quality, cost effective blood system providing blood products, blood substitutes, and services wherever and whenever needed.
Military Blood System • Arm – to – Arm • Recruitment • Collection • Testing • Processing • Storage and Shipment • Transfusion
Army BDCs Fort Benning, Columbus, GA Fort Bliss, El Paso, TX Fort Bragg, Fayetteville, NC Fort Gordon, Augusta, GA Fort Hood, Killeen, TX Fort Leonard Wood, MO Fort Lewis, Tacoma, WA Fort Sam Houston, San Antonio, TX Landstuhl, Germany Pentagon, Washington, DC Tripler AMC, Honolulu, HI Walter Reed AMC, Washington, DC
Air Force BDCs Keesler AFB, Bilouxi, MS Lackland AFB, San Antonio, TX Wright-Patterson AFB, Dayton, OH
Navy BDCs Bethesda NNMC, Bethesda, MD Camp Lejeune, Jacksonville, NC Camp Pendleton, San Diego, CA Great Lakes NMC, North Chicago, IL Portsmouth NMC, Portsmouth, VA U. S. Naval Hospital, Okinawa, Japan San Diego NMC, San Diego, CA
Collections 20 out of 22 BDC’s conduct mobile blood drives 11 sites collect apheresis platelets 142,203 whole blood donations last year 8,727 Apheresis platelet donations last year Various other pheresis components
Who Can We Ask – Where Can We Go? • Who • Active duty & Reservists • Retired military • Military family members • Federal employees • Where • DoD Installations and leased facilities • Some federal facilities
Donor Recruitmentin the Military • vCJD restrictions announced • Facing 35% vCJD deferral rate • 12 contracted recruiters hired 2001 • Intended to be short term • Expanded to 22 by 2007 • Converted to GS in 2008
Immediate Impact • Donor pool averaged 43% deferral • Now averages 75% • Baseline annual collections 89,000 • Average annual collections now 150,000
How We Did It • Leader & donor education • Strategic communications & marketing • Adjusted business practices • More travel • Creative logistical techniques • Improved efficiency of collection practices • Teamed with civilian centers • Routine telephonic collaboration • Bi-monthly • Special working groups
Recruitment Issues • Deployments • Increased training tempo • Time & budget • Service loyalties • Lack of automated collections • Type specific mission requirements
Current Initiatives • Donor Relationship Management • Improve repeat donation rate • Increase automated collections • Electronic Media • Social networking – Facebook & Twitter • eNewsletter • Web site updates – enterprise and local • Installation capacity calculator