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Word Play The Effect of Wording on the Responses to Surveys by Amanda Ciaramella and Kevin Tang

Introduction: Words are powerful; however, one must choose his or her words wisely. We hypothesize through a meta study that positive and negative wording can influence the opinions of one’s survey answers. Neutral rephrasing of a question, though, can have little to no effect on responses.

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Word Play The Effect of Wording on the Responses to Surveys by Amanda Ciaramella and Kevin Tang

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  1. Introduction: Words are powerful; however, one must choose his or her words wisely. We hypothesize through a meta study that positive and negative wording can influence the opinions of one’s survey answers. Neutral rephrasing of a question, though, can have little to no effect on responses. Analysis We analyzed data from Pew Research Center for People and the Press and JSTOR. We calculated the statistics of the polls or surveys of these databases. Neutral Rephrasing Word Play The Effect of Wording on the Responses to Surveys by Amanda Ciaramella and Kevin Tang Abstract Surveys can have biased outcomes due to the way the questions are worded. This meta study tests how different wording affects people’s responses to surveys. It has been seen that more sensitive and emotional topics resulted in different responses based on wording, while neutral questions had little change in responses. Conclusion We concluded that generally, positive and negative rephrasing had a stronger effect on sensitive topics than objective ones. People generally kept their same answers for neutrally reworded questions. Therefore, the variance of these questions was much less than the former. Methods/Data Our goal is to test whether wording that has negative or positive connotations has an impact on how people respond to a question. We are also exploring the impact of neutral phrasing on response. Our method is to collect a statistically significant sample size of questions and respones and perform statistical tests on them. The variables will be the words and the test is to see if their effect on response is statistically significant. Positive/Negative Rephrasing SS Source SSources Cited http://www.pewinternet.org/Data-Tools/Explore-Survey-Questions/Roper-Center.aspx?t=&sdate=mm/dd/yy&edate=mm/dd/yy&k=agree%20disagree Public Struggles With Possible War in Iraq Pew ResearchCenter forthe People and the Press http://www.people-press.org/2003/01/30/public-struggles-with-possible-war-in-iraq/

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