PVX Plus Sales and Marketing

1. PVX Plus Sales and Marketing Presented By David Twiddy

2. PxPlus Online ActivationAdvantages • Save Time – Save Money • Reduce input errors - less effort • No sending in System id • No need to kick people off the system • Easily upgrade existing licences • No key input required

3. PxPlus Online Activation Overview The PxPlus built-in internet based activation system is comprised of the following components. • 5 segment 25 character Product Keys • Automated activation and registration programs • Manual activation for when no internet connection is available

4. PxPlus Online Activation Product Keys • 25 character key consisting of 5 segments of five characters • In line with other commonly used software • 2 Product Keys shipped, PxPlus & ProvideX • Only the ProvideX Product key is required if registration is done as part of installation procedure. • All information contained within the Product keys • serial number, user count, bundle and add-ons • Temporary 30 day activation maintained • Legacy style keys can still be used

5. Product Keys

6. Product Keys

7. PxPlus Online Activation Windows Activation • Activation panel is executed as part of PxPlus installation • Automated • Temporary • Manual • Legacy

8. PxPlus Online Activation Windows Activation • Start up PxPlus without lead-in program • If internet available registration screen will come up automatically.

9. PxPlus Online Activation Windows Activation • Manually launch registration • -> RUN “*plus/reg/net”

10. PxPlus Online Activation UNIX/Linux Activation • Executable – “ pxpreg “ • Automated • Temporary • Manual

11. PxPlus Online Activation UNIX/Linux Activation • Start up PxPlus without lead-in program • If internet available registration screen will come up and finish activation automatically.

12. PxPlus Online Activation UNIX/Linux Activation • Manually launch registration • -> RUN “*plus/reg/net” • Scheduled upgrades • Call Help Desk / Support

13. PxPlus Online Activation PxPlus Future • Single Product Key

14. PxPlus Online Activation Keeping it Simple Questions ?

15. PVX Plus Sales and MarketingWhat have we been up to ? • Marketing Initiatives • New Developer Program • Dealer Program Enhancements • Price Lists – July 2011 • Special Offers • New iNomadsWayFarer Pricing

16. Marketing Initiatives • PVX Plus impact movie • Enhancing our website • Collaborative Dealer marketing

17. Dealer Program Enhancements In order to assist dealers in selling and marketing the product, we will be introducing a number of new initiatives. • What can you expect? • Potential for greater incentives • Joint Marketing Rewards program • Multi-User Evaluation/Demo licences • Help you introduce & demo new features to your customers • Roll out over the next few months • Dealers will be contacted with all the details V10

18. New Developer Program Offered on the web to any programmer, developer or company that wishes to develop in PxPlus • Annual License to latest version of PxPlus for development • Access to early Beta versions • Access to special ‘Developer ‘ section of our Portal • Quick and easy access to updates and fixes V10

19. New Developer Program • What’s included • PxPlus Development Environment • 2 user PxPluseComm • includesiNomadsand other add-ons (except 2-ID-U) • Tied to single programmer • Allows for multiple install locations and O/S’s • Provides ongoing announcements to updates and new features • Programmers can choose whether or not to download product • Program cost of $100 per programmer / per year V10

20. New Developer Program • Not For Resale • PVX Plus Web News • Announcements, Features, Special Events V10

21. New Developer Program • PVX Plus Developer Portal • Early access to Beta versions of PxPlus and components • True developer forum for product discussion • Special product downloads • Online easy access to fixes, updates and patches V10

22. Product Price ListsEffective July 1, 2011 • No price increases for PxPlus or ProvideX • PxPlus version upgrades – Price Reduction! • One price per version upgrade • Up to 3 versions back from current • PxPlus Windows Professional - per user example:

23. Product Price ListsEffective July 1, 2011 • Minor bundle upgrade price adjustment • ProvideX price list expires: December 31 , 2011 • No further development • PRIAS • UltraFX • Javx • Open Source: ProvideX Plugin for Eclipse • PxPlus V10 • MySQL Interface included in Professional Bundle V10

24. What happens in 2012 • Move to a single product – PxPlus • All new licenses purchased will be issued PxPlus v10 • Can be used for ProvideXexecutables • Ready when you are for PxPlus • PxPlus price list applies to all purchases • Both PxPlus and ProvideX • For ProvideX this represents 10% price increase • Additional users, packages, bundle upgrades

25. What happens in 2012 • Version upgrades • Single per version price • Requires minimum “from” version be 3 versions back from current • Currently version 7 (initial release 2006)

26. ProvideX to PxPlus How do we get there? • Special One-time “10-to-10” Offer • Reduces 20% upgrade fee to 10% when combined with v10 upgrade • Take advantage of New PxPlus version upgrade pricing • 6 versions for the price of 3 • Valid thru December 31, 2011 • Sample of price savings using special offer: * Includes upgrade to PxPlus and respective version upgrade V10 List Prices Shown

27. ProvideX to PxPlus Special One-time “10-to-10” Offer Valid thru December 31, 2011

28. iNomadsSales gets iN on it too • With control comes the ability to change and adapt • Executable adapted to single function The iNomads User • SlashedWayFarer pricing with new restricted version • No Development • No WindX • No ODBC • No holds barred with Wayfarer - Gold • Single machine • Single instance • No pre-set user limit V10

29. iNomadsThe WayFarer Way List Prices shown

30. Encouraging New Developers&Growing Language AwarenessThank You