What Gets Measured Gets Done

1. What Gets Measured Gets Done Afternoon Breakout Session: P2 Measurement for POTWs and Stormwater Programs

2. Goals • Recognize meaningful effectiveness criteria • Learn to develop meaningful criteria • Develop criteria for a real life scenario • Share criteria developed for scenarios

3. 1:00 1:05 1:15 1:25 2:20 3:20 Agenda and Goals Quizzes Scenario Development – Public Outreach Hands-On Activity Presentations and Discussions Wrap-Up and Evaluation Agenda

4. Quiz #1 - Community Event Number of people who stopped at booth ¨ Yes ¨ No ü Number of people who talked to staff or took Fact Sheets ¨ Yes ¨ No ü Number of Fact Sheets distributed ¨ Yes ¨ No ü # of people who stopped at booth and live in service area ¨ Yes ¨ No ü 50% of participants live in service area ¨ Yes ¨ No ü

5. Quiz #2 - Vehicle Service Facilities Number of facilities provided BMPs ¨ Yes ¨ No ü Reduction in metals in the influent ¨ Yes ¨ No ünot necessarily Number of facilities inspected ¨ Yes ¨ No ü At 1st inspection, 25% of facilities implementing previously mailed BMPs ¨ Yes ¨ No ü Number of facilities that received BMPs ¨ Yes ¨ No ü

6. Don’t Dump Down Drains • 150,000 Residents: 70% English, 20% Spanish, 10% Other Languages • 80% single homes, 10% townhomes, 10% apartments • 2 POTW staff, 1 City SW staff, a total of $10,000 available for public outreach

7. Don’t Dump Down Drains Plan for Year 1 • Target English speaking audience; kick-off campaign at community event • Get Hazardous Waste Collection Facility ready to receive more waste • Target vehicle fluids • Solicit attractive gift certificate donations. Buy existing BMPs. Buy toy sink and toilet. Make cardboard storm drain to decorate booth. Design cute fish logo. • Monthly organized outreach

8. Don’t Dump Down Drains Goals for Year 1 • Determine residents’: • use of vehicle fluids • vehicle fluids disposal habits • knowledge that vehicle fluids pollute water • Inform residents on proper use and disposal of vehicle fluids • Determine how to best reach residents

11. Survey for Community Fair – Year 1 Never Rarely Sometimes Often Always • How often does your household change vehicle fluids at home? 0 1 2 3 4 2. How often do you think of water pollution when you work on your car? 0 1 2 3 4 3.How do you dispose of vehicle fluids? Number them 1 – 3, with one being most often. garbage toilet gutter service station HHW backyard

12. Survey for Community Fair – Year 1 • Do you believe vehicle fluids are harmful to you? ¨Yes ¨ No 5. Do you believe vehicle fluids are harmful to the Bay? ¨Yes ¨ No 6. Where do you get information on car maintenance? ¨ Newspaper ¨ Newsletter ¨ Web ¨ Local store ¨ Library Display ¨ Booth at community events ¨ Magazine, which one? 7. What is your zip code? 8. Your age?

13. Survey for Community Fair – Subsequent Years • Have you ever received information about disposing vehicle fluid? ¨ Yes ¨ No • If yes, where did you receive your information? ¨Newspaper ¨ Newsletter ¨ Web ¨ Local store ¨ Library Display ¨ Booth at community events ¨ Magazine, which one? • If yes to number 9, has the information triggered you to change how you dispose of vehicle fluids? ¨ Yes ¨ No