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Digital Agenda for Europe Supporting Innovation

Digital Agenda for Europe Supporting Innovation. Bror Salmelin Advisor to the DG European Commission bror.salmelin@ec.europa.eu. EU 2020. Europe 2020 puts forward three mutually reinforcing priorities: Smart growth: developing an economy based on knowledge and innovation.

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Digital Agenda for Europe Supporting Innovation

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  1. Digital Agenda for Europe Supporting Innovation Bror Salmelin Advisor to the DG European Commission bror.salmelin@ec.europa.eu

  2. EU 2020 Europe 2020 puts forward three mutually reinforcing priorities: • Smart growth: developing an economy based on knowledge and innovation. • Sustainable growth: promoting a more resource efficient, greener and more competitive economy. • Inclusive growth: fostering a high-employment economy delivering social and territorial cohesion.

  3. The 7 action areasencompassing 101 Actionsand 31 legislative proposals A vibrant digital single market Fast and ultra fast internet access Research and innovation Trust and Security Enhancing digital literacy, skills and inclusion ICT-enabled benefits for EU society Interoperability and standards •••4

  4. Digital public services EU citizens use eGovernment Member States have online cross-border public services ALSO: EU citizens access eHealth online 50% 100%

  5. Innovation? • Make things happen! • Science based linear innovation is NOT mainstream anymore! • User-centric innovation • Open innovation • Systemic innovation • Experimental mash-up • Require • Environments with courage • Funding with courage • Processes with courage (curiosity, exploration) • Is Europe a good place to merge these? Values, ways of doing business, links cross-border? Technology infrastructure? Leadership?

  6. The World is Flat - a level Playing Field ?

  7. The World is…spiky (by Richard Florida)

  8. www.NIC40.org

  9. www.NIC40.org

  10. Innovating together! Open Innovation Citizensand users Expertise ApplicationEnvironments Organisationand methods Technology andInfrastructure Creative Commons; tools, IPR, practise, experience

  11. Innovation moving out of the Lab Centralized inward looking innovation Closed Innovation Ecosystem centric, cross-organizational innovation Innovation Networks Externally focused, collaborative innovation Open Innovation Sources: Chesbrough 2003, Forrester 2004, von Hippel 2005

  12. User Involvement Mainstream Users Early Majority(Pragmatics) Early Adopters(Visionaries) Enthusiasts Action Space for Living Labs Living Labs: User-driven open innovation involving all relevant players of the value network Service & Product Development Fundamental Research Applied Research DemonstrationPiloting Market Business-Citizens-Government Partnerships Industry Public & Private research funding Venture Capital Seed Money Chasm** Banks Pre-Commercial Gap* ** Geoffrey A Moore: Crossing the Chasm, 1999 * MacDonald and Associates, 2004 Action space for Living Labs along the technology adaption cycle

  13. European Innovation System? Openness in the process Enterprises Ideas People, users Leaders Local/Regional flavor FROM END PRODUCT CAN NOT BEEN SEEN THE COOKING PROCESS IN DETAILS:  BUT IT REQUIRES RIGHT INGREDIENTS, ENERGY AND COOKING LOCAL FLAVORING The cooking pot (Living Labs) • THE FIRE: • Public – Private – Civic partnership • Creative commons • Precommercial Public Procurement

  14. More Information • FP7: http://ec.europa.eu/fp7/ict • www.openinnovation-platform.eu • DG Information Society and Media: Directorate H; ICT addressing Societal Challenges • bror.salmelin@ec.europa.eu

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