Working together to demonstrate progress

1. Working together to demonstrate progress The challenge of knowing we are making a difference Amanda Batt, Education Manager

2. objectives • To openly discuss the challenges with monitoring and evaluating education and information programmes • To share UK Anti-Doping’sapproach to monitoring • To agree collectively how we can work together to demonstrate progress

3. Does what we do make a difference?

4. Clean athlete • Demonstrates values of 100% me • 100% me values based education • 100% me social media • 100% me information resources

5. Overall objective is to ‘prevent doping’ Reduce the incidence of inadvertent doping (current estimates state 40-45 per cent of cases could be classed as inadvertent doping) Reduce the incidence of deliberate doping

6. Logic models A tool to show the logical relationship between the resources, activities, outputs and outcomes of a programme or intervention/activity. Try to show the ‘if....then’ relationship between factors.

9. Monitoring tools • Examples of what we measure.... • Previous education and levels of knowledge • Where people would go to find information • Knowledge of key anti-doing topics post-session • Number of registered users • Global DRO usage • Social media stats • Coaches undertaken Coach Clean • Number of Advisors • Number of resources used eg Advice card • Enquiries • Number of education sessions • Web traffic.

10. Impact report summary 1 • Education reach • Athletes Over 6000 athletes educated • Coaches: Coach Clean 60 coaches to date • Athlete support personnel Over 200 educated • Sessions incl. outreach Over 200 • Capacity building • National Trainers 23 in total • Educators Over 55 Educators to date • Advisors 50 Advisors to date

11. Impact report summary two • Baseline Survey • 52 per cent received education in the last 12 months • Knowledge levels • On average ranked knowledge above three on nine topics • ADAMs and Report Doping in Sport on average ranked 2.5 • Core topics such as supplements, consequences, checking medications ranked on average four • What happens in a test ranked on average five

12. Impact report summary two Cont... • Where would athletes go for further information • 45 per cent would consult the internet • 17 per cent would contact UK Anti-Doping • 17 per cent would speak with their coach • 15 per cent would speak with wider athlete support personnel • Feedback forms • 100 per cent of participants ranked the sessions between 4.49/5 for value.

13. Impact report THREE • Web traffic grown from 7,443 unique visits (2010) to 15,622 unique visits (2012) • Athlete Zone consistently rated in top five pages most visited • 100% me Facebookhas grown from 459 (2011) to 800 (2012) • Twitter has grown from 337 (2010) to 3,173 (2012) • Registered users; over 1000, including: • 151 Teachers • 88 Athlete Support Personnel • 19 Parents.

14. Online demonstration

15. Final thoughts • Monitoring and evaluating the impact of what we do is not easy but we should not shy away from trying • Standard monitoring across the system can help us collectively measure the reach we are having • Commitment to sharing progress across the system can only help us to identify strengths, areas for development and resources required