110 likes | 464 Views
Social Media. Today. Facebook for Business Facebook Groups Facebook Profile & Business Page Networking on Facebook What not to do on Social Media. Facebook for business. Facebook for business. Customer Interaction – sharing information, customer support, product development
E N D
Today • Facebook for Business • Facebook Groups • Facebook Profile & Business Page • Networking on Facebook • What not to do on Social Media
Facebook for business • Customer Interaction – sharing information, customer support, product development • Create Brand Awareness & Increase Customer Loyalty • News & Achievements • Lead Generation & Newsletter Subscriptions • Sell your products and Services • Announce Events • Utilise the power of word of mouth • Build your community
Facebook for business • Sell on Facebook - Ecwid • Newsletters - MailChimp • Twitter • Linkedin • Surveys – SurveyMonkey • MiniWebsite – iFrames • Content Curation – Sccop.it • Insights
Facebook Profile vs. Business Page Personal Profile Business Page • Business Information • Customer Interaction • News, Events & Achievements • Research & Development • Lead Generation • Selling on Facebook • Personal Information • Family, Friends & Colleagues • News, Events & Achievements • Questions & Research • Groups & Lists • Networking
Networking on Facebook • Create Groups • Join Groups • Add value to the conversation • Share your expertise • 3rd party content • 3rd party posts, likes and comments
What not to do on Social Media • Don’t try to sell • Don’t share content that is offending • Don’t share content that is unprofessional • Don’t act silly, act the way you want to be seen • Don’t claim 3rd party content as yours, always give credit • Don’t share inappropriate music, jokes, videos or photos • Don’t over promise what you can’t deliver