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About Buffalo State

We Came, We Saw, We Wheedled: The Journey to Content Management Melissa Meehan HighEdWeb, October 12, 2004. About Buffalo State. One of 64 SUNY schools, largest comprehensive college Approximately 10,000 undergraduates; 2,000 graduate students Approximately 1,500 faculty and staff.

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About Buffalo State

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  1. We Came, We Saw, We Wheedled: The Journey to Content Management Melissa MeehanHighEdWeb, October 12, 2004

  2. About Buffalo State • One of 64 SUNY schools, largest comprehensive college • Approximately 10,000 undergraduates; 2,000 graduate students • Approximately 1,500 faculty and staff

  3. The Early Years • First college site: 1996 • Offices and departments are self-publishing • Decentralized • No guidelines

  4. Steps 1 and 2: Formalizing the Web • First Web position created; ownership assigned • Advisory committee (W2K) formed - Web standards developed • Self-publishers (PWCs) organized

  5. "A journey of a thousand miles begins with a single step." – Confucius

  6. Step 3: Committing to the Web • A small Web team is formed • Custom sites are developed - Slow turnaround (60+ clients waiting) - Site maintenance an issue • Developer support organized

  7. Steps 4 and 5: Assessment and Advanced, Customized Training • PWC survey - 0% “always” referred to the Web standards - 19% edited pages less than once a semester - 20% “not familiar” with ADA • 10-course training program developed

  8. The Webmaster Training Program • Design Fundamentals • Web Publishing Standards • Making Sites ADA Compliant • Writing for the Web • Introduction to HTML • Introduction to Web Design • Intermediate Web Design • Creating PDFs • Customizing for Search Engines • Understanding Site Traffic Logs

  9. Steps 6 and 7: “This Can’t Go On” and the Dreaded Template Concept • Team figures out how CMS would work, look, act • Building awareness across campus; tackling Big Brother fears • Securing funding; finding the right product

  10. The CMS Selection Process • Nine packages evaluated • Our choice: - Web-accessible interface - Runs on XML and XSLT • System implemented agressively

  11. Step 8: Development and Campus Communication • Eight designs: four department; four office - Developed with campus clients • Intensive planning and development process • Stayed in touch with PWCs, stakeholders

  12. Step 9: Launch and Support • FUN kickoff (personal invitations, giveaways, demo kiosk, training sign-up, refreshments, Q&A) • Training already slated; held post-kickoff (hands-on, sites pre-loaded for sessions) • Mega, non-stop CMS talk

  13. Selling Templates • Database feeds • Default sites with suggested navigation and content • Faculty and staff pages • Short URLs • Easy, easy, easy to use

  14. Step 10: Adoption and Ongoing Support • 77 trained; 37 sites launched so far • But what about content? - Providing support - Reorganized training • New main site in the CMS

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