The Buffalo International Film Festival Website Underwriter Opportunities

1. The Buffalo International Film Festival Website Underwriter Opportunities for 2007 – 2008Mark Saglian, Account ExecutiveManzella Marketing Group716-681-6565Date: June 29, 2007

2. What is…The Buffalo International Film Festival? The Buffalo International Film Festival, Inc. was founded as a 501(c)3 not-for-profit charitable organization on January 21, 2005. BIFF is planning a major international Film Festival celebrating artistic and cultural diversity for the benefit of Western New York and the world community. The festival will include film and video competitions, screenings, educational events, and appearances by industry professionals and personalities. Festival events will be held at various venues in and around the Buffalo-Niagara area.

3. What is…The Buffalo International Film Festival? The Buffalo International Film Festival (BIFF) follows the tradition of world-renowned festivals – festivals with names like “Sundance” and “Tribeca” and “Cannes.” What makes BIFF unique is that the festival will highlight the past and present work of individuals who were born, raised, or educated in the Western New York Region and who have contributed to world motion picture history.Western New York has a rich cultural and artistic heritage. The Buffalo International Film Festival is dedicated to the mission of recognizing the achievements of Western New Yorkers and bringing visitors from all over the world to contribute to the local economy.

4. Who is… • The Buffalo International Film Festival? • The President and founder of BIFF is Edward Summer. Mr. Summer has worked extensively as • in the motion picture industry. BIFF Advisory Board members include: • Tom Fontana - Producer / Writer (St. Elsewhere, Oz, Homicide: Life on the Street) • David Shire - Academy award winning composer, 125 motion pictures and television shows • The five Burton sisters - “Manna from Heaven” • Milton Rogovin – Award-winning Social Documentary Photographer • Isadore Bleckman – Emmy award winning CBS documentary cameraman for Walter Cronkite, Charles Kuralt, and Mike Wallace • Nancy Kress – Nebula & Hugo winning author of 23 books including the “Sleepless Trilogy”) • Ric Meyers – Writer/ Asian Film Expert (A&E’s Biography; Discovery Channel’s Incredibly Strange Film Show, Bravo Profiles) • Jimmy Picker – Animator (Academy Award: Best Animated Short 1983) • David Courier – Head of documentary film programs at Sundance Film Festival • Howard Beckerman – Award-winning Animator (Mickey Mouse, Heckle and Jeckle, Popeye) • Carroll Ann Simon - President, Buffalo Museum of Science • Roberta Friedman - Experimental Film Maker; Star Wars V: The Empire Strikes Back • Janis Lipzin – Award-winning experimental filmmaker

5. Who is… • The Buffalo International Film Festival? • How Science Works: The Film and Video Competition Advisory Board members include: • Dr. Herbert A. Hauptman - Nobel Laureate, Nobel Prize in Chemistry • David Heeley – Winner of 7 Emmy Awards, Producer/Director, PBS: Nature, Discovery Channel, Sesame Street, Turner Classic Movies • Shawn Carlson - MacArthur “Genius Grant” Founder: Society for Amateur Scientists and "LabRats” • Howard Bloom - Author: The Global Brain • Jok Church - Artist/Writer/Creator Beakman & Jok, Beakman's World • Niles Eldredge- Evolutionist - American Museum of Natural History • Kendrick Frazier - Editor: Skeptical Inquirer, The Magazine for Science and Reason • Andrew Gellis - Producer/Writer - T-rex Back to the Cretaceous - IMAX 3D • Don Glut - Writer/Producer/Director - Author The Empire Strikes Back (the novel), TheDinosaur Encyclopedia • Craig Miller - Writer, Producer, Publicist: Lucasfilm, Star Wars Fan Club, Curious George • Richard Milner - Author Encyclopedia of Evolution, Contributor: Natural History Magazine,Star: Darwin The Musical • Raymond O'Keefe - Founder Niagara Aerospace Museum • Jim Steranko – Award-winning Artist, Publisher, Writer, Magician

6. The Buffalo International Film Festival: The Ultimate in International Branding The Buffalo International Film Festival – a premier regional and international media and entertainment event - is currently soliciting founding sponsors for their prestigious Western New York festival. By agreeing to partner with the not-for-profit BIFF, your business will be associated with an international event garnering worldwide media attention. Sponsors of Sundance, Tribeca, and the Toronto International Film Festival listed at right. UNESCO

7. The Buffalo International Film Festival: Audience Demographics The Buffalo International Film Festival has researched the target demographic in WNY using Scarborough Research and Media Audit. These two highly respected marketing firms are used by print, radio and television clients, advertising agencies, sports teams/leagues and financial institutions nationwide. Scarborough Research as founded in 1975 and conducts studies in 75 markets across the country. Media Audit was founded in 1971 and conducts surveys in 80 US markets. These two firms offer the most reliable information available – their data is an integral part in multi-media planning across the country.

8. The BIFF Audience – Who Are They? • In Buffalo… • 408,621 Adults 18+ • 52% female, 48% male • 88% are aged 25+ (55% are in the 25-54 Demo)‏ • 73% report an HHI of $35K+ (28% earn $75K+)‏ • 64% have attended college. 46% are White Collar. • 72% are White, 21% are African-American, 7% identify themselves as Hispanic/Other • In Rochester… • 241,800 Adults 18+ • 52% are female, 48% are male • 78% are aged 25+ (50% are aged 25-64)‏ • 78% report an HHI of $35K+ (32% earn $75K+)‏ • 67% have attended college. 50% are White Collar • 78% are White, 12% are African-American, 10% identify themselves as Hispanic/Other The current BIFF Web site receives 20,000 hits and 6,000 page views per month!

9. BIFF Website Sponsorship/Underwriter Categories… • Due to the high demand and high profile nature of the Buffalo International Film Festival, BIFF will be offering a limited number of special opportunities to help underwrite the Festival’s website and other work during 2007- 2008. These sponsorships include: • One (1) Premiere Level Title Underwriter $11,500 • Two (2) Marquee Level Underwriters $ 5,750 • Four (4) Gold Level Underwriters $ 2,875 • Five (5) Silver Level Underwriters $ 1,150

10. www.buffalofilmfestival.com Premiere Underwriter Home Page Header Size: 498 (w) x 78 (h) pixels Skyscraper(Gold Level) Size: 128 (w)x 248 (h) pixels Display(Silver Level) Size: 128 (w)x 98 (h) pixels Marquee Underwriter Home Page Header Minimum 25% Home Page Rotation Size: 498 (w) x 78 (h) pixels

11. BIFF Website Sponsorship/Underwriter Commitment… Manzella Marketing Group is the official sponsorship sales partner of the Buffalo International Film Festival. MMG has the right to deny any potential sponsor that does not fit the image of the Festival presentation. YES! We would like to be a select sponsor/underwriter of the Buffalo International Film Festival Web site. We understand that the duration of the relationship is 18 months. Business Name:________________________________ Level Selected (Circle one): Premiere Marquee Gold Silver $11,500 $5,750 $2,875 $1,150 Read and Agreed:__________________________ Date:______________ Manzella Marketing Group __________________ Date:______________