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PIGGY BANK AMERICA.COM

PIGGY BANK AMERICA.COM. EXECUTIVE SUMMARY Prepared By Farahmand M. Kalayeh November, 5 th 2006. BUSINESS DESCRIPTION. PBA is a portal dedicated to educating families and their young children across America how to save money and achieve long term financial independence . A Simple Goal.

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PIGGY BANK AMERICA.COM

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  1. PIGGY BANK AMERICA.COM EXECUTIVE SUMMARY Prepared By Farahmand M. Kalayeh November, 5th 2006

  2. BUSINESS DESCRIPTION • PBA is a portal dedicated to educating families and their young children across America how to save money and achieve long term financial independence

  3. A Simple Goal • PBA’s goal is to make the process of learning and applying what is learned fun and rewarding for kids and parents alike. • PBA’s immediate goal is to raise the general public awareness on the importance of learning to save from early ages. • PBA is determined to get everyone involved in this process: locally and nationally.

  4. PBA BUSINESS STRATEGY(1) • Effectively educating families the importance of saving via state of the art web technology and build an online community • Establish long term partnership with corporate America to enroll their employees into the PBA online program. • Install PBA coin drop off vending machines at retail locations across America

  5. BUSINESS STRATEGY(2) • Offer Private Labeled Web based Services to Banks across America • Major Multi Media Campaigns/Ads • Awareness programs through local community, state and federal government • Offering matching corporate America rewards points via exclusive channel partners

  6. BUSINESS STRATEGY(3) • Develop Partnership with National Associations and Organizations • Partner with Charity Organizations and non-profits • Identify and select a nationally recognized spokesperson • Partner with local schools and publications such as Scholastics

  7. BUSINEES PLAN(1) • Design and Publish PBA Portal • Enter into Partnership with companies such as COINSTAR, STAPPLES,OFFICE DEPOT, FEDERATED DEPARTMENT STORES, BANK OF AMERICA, DISCOVER, VISA, MASTER CARD, • Raise Funds

  8. BUSINESS PLAN(2) • Form an Advisory Board from Industry Experts • Select an Executive Team • Execute agreements with Key Strategic Alliances • Select the CRM Platform

  9. REVENUE MODEL • Online Banking • Online Advertising via Permission based Marketing • Web Based B2B Private Label Services to Community Banks and Credit Unions • Online Affiliate Programs

  10. Opportunity(1) • Internet has afforded us the ability to reach millions of consumers simultaneously and instantly • We can utilize the state of the art web technology to educate millions of families across America how to save money and be rewarded for their effort • Corporate America now can effectively identify and reach out to all American families and encourage them to save.

  11. Opportunity(2) • There is no known dominant player in this segment • Millions of Families who are computer savvy • Growing urgency and critical need nationally to increase personal savings • Ability to mobilize individuals to help themselves • PBA enables fortune 500 companies to make good on Corporate Responsibility promise

  12. PBA COMPETITIVE ADVANTAGE • First-Mover to Market • Dedicated and Capable Team • Sticky Brand • PBA Long Term Vision • Killer Web Application& Leading Edge Technology • Key Long Term Strategic Partnerships • Free and Secure 24x7 online Service • Massaging and Notification Capabilities

  13. PBA WEB SERVICES • Open Secure Online Bank Accounts For Parents and Kids • Earn A Point For every Dollar you Deposit • Earn Double Points When buying through our online affiliate programs • Easy to use and Ongoing Access • Tutorials and Fun educational articles • Special Alerts and Messaging

  14. PBA Partners • Affinity Banking • Knowledge Flow

  15. PBA TEAM • Farahmand Kalayeh • Dana Hoffer

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