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Roadpricing from a Mobile Telco Perspective Paul A.J. Tilanus KPN Valley The Netherlands IMPRINT Europe Seminar 23 & 24 October 2002 Mobile Telco’s interest in Roadpricing The main reasons for a Mobile Telco, in general, to participate Subscription fees Synergy with
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Roadpricing from a Mobile Telco Perspective Paul A.J. Tilanus KPN Valley The Netherlands IMPRINT Europe Seminar 23 & 24 October 2002
Mobile Telco’s interest in Roadpricing The main reasons for a Mobile Telco, in general, to participate Subscription fees Synergy with Mobile In-Car Services Call and session revenues
Depends on the designof the Roadpricing system Subscription Fees Subscription fees cover • Mobility Management • Billing To lower subscription fees from a Mobile Telco • Intelligent application able to • Switch mobile connection on when needed • Switch mobile connection off asap • Wholesale billing
on board unit garage mobile communication billing CRM & marketing administration other costs 2004 2005 2006 2007 2008 2009 2010 Call and session Revenues • Roadpricing systems typically generate • almost no mobile traffic • with a bad geographical distribution
Real-time route planner • Parking • Where is the nearest … (Yellow pages) • Monitor the driver’s behaviour Mobile In-Car Services • There are many possible MICS • For the driver of a car • For the owner of a car • The MICS highest on the wish lists Many MICS require the position of the car
Synergy with Mobile In-Car Services A Roadpricing system is attractive to a Mobile Telco if • It is based on the geographical location of the car • The location is accessible by other applications • An open (industry) standard interface is used Note that the interest of the Mobile Telco is indirect • A Service Provider offers the MICS • The MICS generates mobile traffic • The Mobile Telco might offer additional servicesto the Service Provider (e.g. billing)
Conclusions • Roadpricing systems generate little paid traffic and possibly unpaid load on the mobile network • Synergy of MICS and roadpricing possible with an open, standard interface to the location of the car • The interest of a Mobile Telco is indirect • Do not expect Mobile Telcos to take the lead in implementing roadpricing systems • Expect from Mobile Telcos willingness to participate • A Mobile Telco would be a good MICS portal provider