Sustainable Business Certification

1. Sustainable Business Certification Sustainable Business Certification (SBC) • A comprehensive, intensive offering that brings the corporate professional or executive up to date on a global basis • The certification gives credibility to newly formed businesses that support sustainability • Serves as top ranking certification in the field of sustainable business worldwide

2. Sustainable Business Certification Factors driving demand • Macro environment • Global standards • Business • Corporate “need to know” • Government and regulation • Consumers

3. SBC - SWOT • Strengths: • USQ has the expertise • Partnership has ‘mix’ of theory & practice • SB Center • Weaknesses: • “Untested” field • Standardization • Varying standards, laws, & local issues • Opportunities: • First to market with global certification • USQ has the expertise • Local & global offerings • Threats: • No global standards • Green fatigue / Fad • ACMI (AU Cleantech Mgmt. Institute)

4. Sustainable Business Certification • Sustainable Business Modules • Environmental Responsibility • The new (green) economy • Carbon Foot Print • Sustainable Accounting • Triple bottom line • Sustainability Business Opportunities • Social Responsibility with Marketing • Education & Behavioral Responsibilities • Capstone Module (final session to qualify for SBC) • Responsibilities of Global Citizenship, Leadership & Ethics

5. Sustainable Business Certification Details: • The certification is sponsored by The Centre • Individual ‘modules’ are offered via The Institute or another vehicle offering ‘intensives’ for the corporate consumer & can stand alone • Modules are a minimum 8 hour day up to a 2-3 day weekend offered over 1 year • Certification could be offered in 1 captive weekend • Subsequent ‘continuing education credits’ or updates would be offered annually to keep the certification ‘fresh’ • Pricing is what the market will bear – approx. $5K pp per module

6. Conscious Consumers care

7. Survey Data 80% of teens are concerned about the environment and the role of the US in causing pollution. JWT 2007 In fact, 76% of consumers, assuming no difference in quality or cost, would switch to a brand with a good cause.” Environics International Survey Erik Sass, Media Daily News 2007 • Studies by three independent surveys found: • College students ranked social responsibility higher than celebrity endorsement for brand Harris Interactive 2006

8. Investor Pressure Shareholders - • Many institutional investors are pushing companies to address climate change in their business strategies. • First CF for Mutual Fund released July 22nd CARBON DISCLOSURE PROJECT • CDP asked for info from the largest 2,000 companies including the world’s 500 largest public companies3 • Those asking the questions about climate change represent over $55 trillion in assets. For comparison, US Economy=$12T

9. Management Knows it’s Important Climate Change is a top 3 priority

10. Regulation is Coming Unpredictable Policy Environment • International (Kyoto): Copenhagen Dec. ‘09 • G8: 50% reduction of global emissions by 2050 • Federal : Cap and Trade Legislation Passed in June • EPA 13,000 largest emitters (> 25,000 MT CO2e) report in ‘11 Other Regulation • Higher Fuel Efficiency Standards at 35.5 mpg • Renewable Portfolio Standards – 28 states • E-Waste Laws – 10 cities • Toxic Waste Limits – REACH ACCORDS • Others ……

11. …and greater reporting

12. Sustainable Business Certification Summary: • SBC revenues allow for 1/3 of income to cover cost of expert panel members • 1/3 income to support certification platform • Marketing • Corporate entertaining • Travel expenses • Remaining 1/3 to split between the Uni partnership or prorated Questions?