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Learn why expanding your R&D portfolio beyond grants is crucial for increased revenue, IP, startup and licensing revenues, partnership expansion, academic quality strengthening, and increased student population.
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Expanding your R&D Portfolio Beyond Grants Daryush ILA, Ph. D. Associate Vice Chancellor for Research & Technology Transfer Fayetteville State University
Why to expand your portfolio? • Increased Revenue, • Increased IP, Startup, licensing revenues, • Expand partnership with industry and community, • Strengthen the academics quality, • Increased student population, • More
Increase Revenue Consider contracts Education Certificates (Academics and Industry) Off site Campus (“es”) Training (M&P, compiance and more) Workshops Service R&D (such as SBIR/STTR, Prototyping, and more) Operation support (Example)
What are the first few steps? Infrastructure needs
The first few steps? • Identify the market, • Identify the Customers, Level of customer relation & customer support? • Identify the areas of strength, • Identify a Director/CEO (Critical) • Identify the STARS, • Identify a dedicated team, • Initial Strategic Plan (5 to 15 years),
Identify a dedicated team • Proposal Development, • Proposal manager, Book-Boss, Graphic Art, Reports, Budget, Writers, Certs/insurance, … • Business Developer and Capture Managers, (with technical background/SME) • Customer/Public Relation • Identify and recruit members of Red Team (Relevant SMEs), Orange Team, White Glove Team (submission team), ….
Go/No Go, Business & Proposal preparation • Build the matrix of capabilities; • Area of expertise vs. No. of years • Build the resume database; • Include all willing faculty, staff, researchers and potential partners • Establish a marketing plan; • Short term and long term financial stability • Build partnerships; • Public, Private, & Government
1. Contract Development and contract writing2. Writing Winning Contracts 3. SBIR/STTR/GOALI/I-Corps, EPSCoR….4. Small Business Training and Small Business Assistance 5. Innovation and Entrepreneurship6. How to protect IP, 7. Cybersecurity, Cyber competency, ….. 8. ………… EXAMPLE of Workshops (Increased Economics Impact)
How things work at present University: Faculty Oriented: Faculty finds opportunity, develop proposal, go to G&C or OSRP, there it goes Industry: Strategic approach (Build Opportunities) Opportunity ID, Opportunity Qualified, Captured (Go/No go), Prop Dev, --- Post Award
Improved approach! University: Develop the idea with customer, Build relationship, establish Opportunities, Opportunity Qualified (Go/No go),…….. , • Secure Resources, • Build the team (technical, writing/dev., Red, Submission/compliance), • Select the Proposal Development team, • --- Post Award / celebrate ($$$$$)
Where to start? Proposal needs
Questions to ask? • Single PI contracts • Demonstrated SME? • Who do you know? • Do they know you? • Merit Vs. Reputation!? • Communication & Partnership with customer/sponsor!?
Questions to ask? Similarly for a large contract • Infrastructure? • Demonstrated SMEs? • Past Performance? • Needs of RFP/RFQ/BAA/RFI? • Partners/team members? • Proposal team?
Questions & Answers • Infrastructure? --- If No; build the Infrastructure, work with a partner who has Infrastructure. --- If Yes; Get ready to compete • Past Performance? If No; work with a partner who has If yes; Do you have the Infrastructure
Questions & Answers • Needs of RFP/RFQ/BAA/RFI? --- If Not; work with a partner who can. --- If Yes; Get ready to compete • Partners/team members? --- If Not; Start partnership building --- If yes; Do you have the Agreements signed? • Proposal team? Depends on the size of the of award How to win contracts (half a day to a day workshop)
No shotgun approach (PLEASE) Are we the right one for the project? Did our staff/faculty pre-sell the opportunity? Did we devote sufficient resources and time to deciding on whether to bid or not to bid? Do we have sufficient experience and background information to prepare the proposal? Do we sufficiently and completely understand the customer's needs and requirements?
Step by step review sequence and time allocation 25% 15% Updated 2017
Small Missing Due date 0 day -8 -3 -30 days If Possible ? Timeline and scheduling If possible Writers Writers Internal Rev Team/
Large Center Due date -1 day -14 -28 -60 day -5 If Possible ? Writers White Glove with OSRP Writers
Thank you. Daryush ILA, PhD Associate Vice Chancellor for Research, Technology Transfer FSU dila@uncfsu.edu 910-672-2417