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Veritas e-Trading Network

The Social Media Campaign for. Veritas e-Trading Network. Person-to-Person Fund-raising Global Awareness and Support. The Veritas Mission. Janssen & De Kievith Fotografie.

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Veritas e-Trading Network

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  1. The Social Media Campaign for Veritas e-Trading Network Person-to-Person Fund-raising Global Awareness and Support

  2. The Veritas Mission Janssen & De Kievith Fotografie To become the biggest e-trading company serving the poor in the Philippines with the best prices for high quality goods and the most spectacular customer service, while maintaining the integrity of creation.

  3. The Veritas e-Trading Network is a breakthrough social enterprise that connects poor communities in the Philippines with suppliers of food and basic merchandise. By organizing purchasers into computer-assisted cooperatives, Veritas taps the buying power of poor families. Veritas e-Trading Network The Vicariate of Espiritu Santo Multi-Purpose Cooperative includes eight parishes in the Tondo area, one of the poorest sections of Manila, with the Smokey Mountain Parish of the Risen Christ as lead parish.

  4. We begin at Smokey Mountain Results? Better food at betterprices while creatingjobs from farm to warehouse to table. We begin in Smokey Mountain, Manila, where the cooperative already is making a powerful difference for people who once made a living from scavenging a burning mountain of trash. Janssen & De Kievith Fotografie With success, we will repeatthe model elsewhere in the Philippines and … beyond.

  5. Veritas e-Trading Network Computer training of Order Takers in Smokey Mountain. By consolidating individual purchasers into cooperatives, Veritas gives poor families the buyer power needed to purchase commodities at low prices. Veritas pouch for powder detergent.

  6. Become a member of the Veritas social media campaign Make your contribution Form teams to support Veritas Spread the word!Integrate the Veritas social network with your sites (Facebook, Flickr …), raise funds and make new friends. All online – no pledge forms, no mailing! You can help!

  7. The Social Media Campaign

  8. Online membership in Karma411 community Clear, engaging Web presence and information Online volunteer sign-up Online donation by credit card Funds paid to Veritas account Karma411 handles transaction, accounting and tax records Open and transparent processes How Social Media Works

  9. Social Media Campaign Basics • Web 2.0 campaigns are ethical and efficient ways of raising friends and funds. • Small campaigns raise an average of $7,500. • Friends become fundraisers. • People contribute by making a donation and by inviting friends. • Average social network member has 164 friends. • On average 30 percent of friends asked will donate. • Market segmentation is key to success. • More than 85% of college students use FaceBook.

  10. Veritas Campaign Strategy • Create awareness at the Veritascampaign site at Karma411. • Create personalized content,real stories, pictures, video and passions for the Veritase-Trading cause. • Ask for support teams at Southern California communities of interest: Churches, community groups, Filipino schools and media. • Identify team leaders and set fund-raising goals.

  11. Acknowledgments • Smokey Mountain photos by Janssen & De Kievith Fotografie • Web 2.0 slides by FundraisingInfo.com • ePhilanthropy • Veritas eTrading Network Inc. • osullivanmedia

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