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Infinite Wakeboarding. The Ultimate Extreme Water Sports complex. Grand Presentation. Company Summary. We strive to create the ULTIMATE, year round, extreme water sports experience
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Infinite Wakeboarding The Ultimate Extreme Water Sports complex.Grand Presentation
Company Summary • We strive to create the ULTIMATE, year round, extreme water sports experience • This will include an outdoor wakeboard cable park on the Oklahoma River. There will also be an indoor wake-pool complex with riverside view grill, Wake Sports store for all your extreme sports needs.
Ownership • The ownership Infinite wakeboarding will be Limited Liability Corporation split between the owners Carter Cox, Caleb Holmes, Jon Williams, Rock Bilodeau, and Heather Kirby. • Together we will manage all aspects of the business.
Mission and Vision • Introduce, Promote, and Grow the sport of wakeboarding. • Help the environment by saving gas that people going to the lake would use on their boats. • Cater people with all skill levels in the sport. • Introduce new technology advances for wakeboarding.
The Concept • Our Concept for the outdoor park will be something like this wakeboard park in Orlando: Red Bull wake Lab • A cable park like this will be created on the Oklahoma River. • The indoor infinite wake pool will use the technology of the “endless pool”: Endless Pool • By supersizing the same technology and placing an obstacle in front of the water flow, this will create a wake similar to a boat wake. • shawn murray wakeboarding behind a boat
Place The Oklahoma River in downtown OKC
Competitive Advantages • Unique • Only indoor/outdoor wakeboard park in Oklahoma. • Only year round wakeboarding park in region. • Location • Well populated downtown community. • Easy to get to from all highways. • State of the art • One of a kind infinite wake pool. • Cable System.
Promotion Strategy • Advertise a year before the opening by the following methods. • Have billboard adds on all major highways in Oklahoma and surrounding states. • Commercials with 3D visuals showing our state of the art wakeboard park. • Advertise at the X-games and mountain dew tour games. • Place adds in all action sports magazines, boat magazines.
Products and Services • All retail products • Wakeboards and accessories. • Life jackets and other safety accessories. • Swimsuits and other apparel. • Food and Beverages. • Providing a wakeboard park for the general public • Including an indoor and outdoor wakeboard park. • Wakeboard lessons and instruction.
Price • Memberships • Yearly and monthly memberships will be available. • Fees vary by length of membership • Walk in fee • 1 full day including lunch is $40 • Rentals • $10 dollars extra for the package. • Includes everything you may need. • Lessons • Vary by time length and skill level.
Target Market • Ages 12-35 • Anyone interested in wakeboarding • Adventurous and adrenaline seeking people • Oklahoma city metro and surrounding communities
Strengths /Opportunities • Strengths • Unique • Location • Market of Growing Sport • Fun for all ages and skill levels • Opportunities • Promote the already growing sport. • Introduce sport to people new comers. • Expand Oklahoma wakeboarding community. • Hold competitions for all skill levels.
Weaknesses / Threats • Weaknesses • Energy and resources required to run the park. • Cost to build and start • Location (for other potential customers at a distance) • Concept for infinite wake pool not ever tried. • Threats • Changing river conditions for cable park. • Other wakeboard parks. • People going to lakes instead of our park. • Legal issues that consist of people getting hurt
Financial Plan • We are assuming start-up capital of $2,500,000 and a long-term (20 year) bank loan of $1,250,000. The remainder of the necessary financing will come through investors. • Our committed investors are Red Bull, Mountain Dew, Shawn Murray, Hyperlite Wakeboards, Matt Hoffman.