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ACQ 452 “Forging Stakeholder Relationships”. Module 4 Stakeholder Management Action Plan. R efresh. E valuate + Improve Relationships. Building a T rusting Relationship. Develop a Stakeholder S trategy. Creating a More Effective O rganization for R-B.
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ACQ 452“Forging Stakeholder Relationships” Module 4 Stakeholder Management Action Plan
Refresh Evaluate + Improve Relationships Building a Trusting Relationship Develop a Stakeholder Strategy Creating a More Effective Organization for R-B Create a Foundation for Relationship Building (R-B) FOSTERing Collaborative Stakeholder Relationships Adapted from Ann Svendsen’s “Six Stages in Relationship-Building Process”
Agenda Build Stakeholder Management Action Plans • C-BES (Chemical-Biological Event Sensor ) • Outline Management Actions (What, How, When, Who) • Evaluating Plan for success • Your program/project/organization stakeholders
Stakeholder Strategy • Stakeholders & IERs • Priority Stakeholders • Stakeholder Involvement • Management Actions
Stakeholder Strategy • Stakeholders & IERs • Priority Stakeholders • Stakeholder Involvement • Management Actions
Stakeholder Strategy • Stakeholders & IERs • Priority Stakeholders • Stakeholder Involvement • Management Actions - Partner, Inform, Consult, Monitor, …
Commitment • Partner Management Actions Can Include Engagement
Partner Management Action Partner • Working towards collaboration • Satisfy each others concerns • Search for mutually beneficial outcomes • Emphasis on problem solving • Where do differences lie • Generation of alternatives • Select solutions that fit both concerns
Partner Commitment Management Actions Can Include Inform Engagement
Inform Management Action Inform • Determine information needs • Determine how best to provide information • Promote access and disseminate information • Promote communications
Commitment Management Actions can include Partner Monitor Engagement
Monitor Management Action Monitor • Combining activities of both Inform and Consult • Incremental changes in either commitment or engagement • Monitoring stakeholder for changes in status of IER and act accordingly to promote a positive influence
CONSULT Commitment Management Actions Include Engagement
Consult Management Action Consult • Directly involve • Obtain opinions, feedback and inputs • Promote access to edit and review • Invite to participate as a team member • Provide coaching
Sample DoD Stakeholder Management Actions a) Depot is awareof program butcurrently low on commitment • PM could actively Consult • Meet with quarterly to communicate plan • Directly solicit opinions, feedback, inputs • Conduct joint meetings with warfighters • Collaborate to improve trust/partnership • Identify and resolve areas of conflict b) PEO is an apatheticobserver • PM could InformandConsult • Clarify responsibilities, common goals • Determine & deliver information & access • Schedule more frequent communications • Share access to status information • Increase awareness of each others efforts Involvement Matrix Commitment PEO Depot Engagement
Stakeholder Strategy • Are there any stakeholders that you need to move? • If so, where do you move them? • What specific actions need to be taken? • What outcome do you want with the stakeholder? (what do you want to improve or do differently?) • Is there a behavior that you or they need to adopt? (what vital behaviors need to be changed/adopted that support achievement of the outcome above?) • Are there specific ways you can influence that behavior?
Sample Management Actions (SPAWAR) • PEO C4I is “Apathetic” neutral observer SPAWAR 4.0 needs to Inform & Consult: • Determine & deliver information & access • Promote better communications • Increase awareness of each others efforts • Directly involve the customer’s opinions, feedback, inputs • Team/promote access to edit/review 4.0 process information • Clarify Roles & Responsibilities, common goals • SSCs are “Aware” not engaged or committed SPAWAR 4.0 needs to Consult/Coach: • Meet with SSCs quarterly to communicate plan • Set up a social function • Collaborate to improve trust/partnership • Clarify Roles & Responsibilities, common goals • Identify & resolve areas of conflict Sponsor Advocate Apathetic Supporter Specific Action Plan(s) for moving stakeholder to “Advocate”
Stakeholder Management Action Plan *Adopting, Apathetic, Aware, Advocate or Adversary ** Inform, Monitor, Consult, Partner
Talk Straight Demonstrate Respect Create Transparency Right Wrongs Show Loyalty Deliver Results Get Better Confront Reality Clarify Expectations Practice Accountability Listen First Keep Commitments Extend Trust Include Behaviors to Build Trust in your Stakeholder Management Plan
Sample Stakeholder Management Plan (DTRA) * Adopting, Apathetic, Aware, Advocate or Adversary ** Inform, Monitor, Consult, Partner
Sample Management Action Plan (SPAWAR) *Adopting, Apathetic, Aware, Advocate or Adversary ** Inform, Monitor, Consult, Partner
Stakeholder Management Action Plan (Marine Corps Systems Command) * Adopting, Apathetic, Aware, Advocate or Adversary ** Inform, Monitor, Consult, Partner
Team Tasking • Situation: Col Ruggles asked for a follow-up briefing about Stakeholder Management Action Plan for key C-BES program stakeholders • Complete Management Action Plan for assigned stakeholders for the C-BES scenario in module #2. • Identify desired level of stakeholder involvement (Adopting, Apathetic, Aware, Advocate or Adversary) • Determine action(s) to achieve desired level of involvement (i.e. partner, consult, inform, monitor …) • Describe specific activity(s)(i.e. how, what …) • Suggest when and who for each activity