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The Digital Newsroom. Dr. Kate Fink 12/14/16. On today’s agenda. Who pays for news? The rise of s ponsored content Facebook as a news distributor Robot journalism Review for the final exam. Who pays for media?. Why does it matter?. Ads are largest revenue source.
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The Digital Newsroom Dr. Kate Fink 12/14/16
On today’s agenda • Who pays for news? • The rise of sponsored content • Facebook as a news distributor • Robot journalism • Review for the final exam
Who pays for media? Why does it matter?
Ads are largest revenue source But advertisers are paying less than ever In $ millions
Print ads are more lucrative (in $millions)
If not ads, then what? Source: Pew Research Center, “Financial Support for News,” March 20, 2014
How else do we fund media? • Subscribers/members • Government • Philanthropists • Educational institutions • And lots of other ways!
Subscribers and members Subscribers: pay for access Members: may get preferential access but also give on principle
Other membership models • Texas Tribune • Reveal • Voice of San Diego
Membership model: crowdfunding Kickstarter
How much do governments spend? Per Capita Spending Source: FreePress
NPR’s funding model >5% comes from government sources
Wealthy owners and/or donors • ProPublica: non-profit founded 2007 • Reports investigative, data-driven stories
Funded by Sandler Foundation Former banking execs provided $10 million annually for 3 years Sandler Foundation now funds < 50% Other major funders: Knight Foundation, Pew Charitable Trusts, Foundation to Promote Open Society
What were the Panama Papers? IC400 journalists from 70 countries “Using research tools developed by the consortium, the team exposed a vast network of offshore banks and shell companies used by the world’s powerful and rich to hide their wealth.”
Who should fund media? How can you ever avoid conflicts of interest?
On today’s agenda • Who pays for news? • The rise of sponsored content • Facebook as a news distributor • Robot journalism • Review for the final exam
Media funding: sponsored content John Oliver describes what that is
On today’s agenda • Who pays for news? • The rise of sponsored content • Facebook as a news distributor • Robot journalism • Review for the final exam
News companies don’t distribute • News publishers have lost control over distribution • Social media companies are increasingly powerful
On today’s agenda • Who pays for news? • The rise of sponsored content • Facebook as a news distributor • Robot journalism • Review for the final exam
When robots write news • Kris Hammond of Narrative Science predicts: • a computer will win a Pulitzer by 2020 • computers will write 90% of journalism by 2030
What Bloomberg already automates • Daybreak: lets customers tailor their morning news • Movers: alerts journalists when shares rapidly rise or fall • Project Cyborg: helps editors generate headlines
Which stories are written by robots? “Tuesday was a great day for W Roberts, as the junior pitcher threw a perfect game to carry Virginia to a 2-0 victory over George Washington at Davenport Field. “Twenty-seven Colonials came to the plate and the Virginia pitcher vanquished them all, pitching a perfect game. He struck out 10 batters while recording his momentous feat. “Tom Gately came up short on the rubber for the Colonials, recording a loss. He went three innings, walked two, struck out one and allowed two runs. The Cavaliers went up for good in the fourth, scoring two runs on a fielder’s choice and a balk.”
On today’s agenda • Who pays for news? • The rise of sponsored content • Facebook as a news distributor • Robot journalism • Review for the final exam
Things to know for the exam • Pew State of the Media report: 2016 trends • WordPress: features we have used • Feedly, Banjo, Tableau: what are they are and how they are used • Associated Press stylebook: Statement of News Values, Social Media Guidelines, Punctuation Guide and entries for "numerals" and "titles" • Roy Peter Clark’s 12 interviewing tips
More things to know for exam • How journalists engage with audiences • Crowdsourcing and other ways journalists find and verify information • Best practices for taking photos, recording audio, shooting video • How and why journalists use data • Freedom of Information Act
Even more things to know for exam • Search Engine Optimization • Ethical principles in digital journalism • Business models for news • Stories we’ve read and discussed about Pleasantville
For final class next week Study for final exam