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ClickBank OC Working Group – 04.04.2013 Anton Evangelatov

ClickBank, founded in 1998, is a marketplace connecting content creators and affiliate marketers. Explore its products like ClickBank Powered Platform and ClickBank DIY for promoting and selling digital products effortlessly. Learn about their business model and revenue strategies.

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ClickBank OC Working Group – 04.04.2013 Anton Evangelatov

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  1. ClickBank OC Working Group – 04.04.2013 Anton Evangelatov

  2. 2 Overview Introduction Products Business model Questions

  3. 3 What is ClickBank? Established in 1998. Privately held online marketplace for digital information products. It serves as a connection between digital content creators (bloggers, authors, consultants, trainers) and affiliate marketers, who then promote them to consumers. Thousands are using ClickBank’s publishing and promotional SaaS platform to turn their hobbies and work experiences into a source of income.

  4. 4 ClickBank's products ClickBank Powered Platform Elaborate website builder featuring PCI compliant payments integration, automatic prospect follow-up, marketing page creator, etc. Targeted at people with certain expertise, but no technical skills. ClickBank DIY Access to ClickBank's affiliate network, which helps you promote your products. Ability to sell digital products through their network, without making use of their website builder tools.

  5. 5 ClickBank's products (cont.) ClickBank for Affiliates Monetize an existing online audience. Targeted at bloggers, online retailers and other types of website operators, who have an established audience and want to generate revenue. ClickBank Audience Builder Aimed at people who want to become affiliates. Functionality that allow users to build a website (for example a blog), write content, establish a mailing list, become an affiliate and generate revenue.

  6. 6 Business model How do they make revenue? ClickBank for Affiliates – free ClickBank DIY – $49.95 product activation & just 7.5% + $1 on each sale. Guide to becoming a successful “infopreneur” (e-book) - $27, first module is free ClickBank Audience Builder - $27/month ClickBank Powered Platform Just the platform - $47/month Insider - $87/month Dedicated Advisor - $297/month

  7. 7 Sources 1. http://clickbank.com/ 2. http://en.wikipedia.org/wiki/Clickbank

  8. 8 Thank you for your attention Questions?

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