Title Slide – Technology Name

1. Title Slide – Technology Name Presenter’s Information and Title Title of Industry Contacts and University Contacts (as applicable) **IMPORTANT INSTRUCTIONS: You are welcome to use your own background or template – however you must use from this template (1) the slide titles ; (2) the slide order; and (3) you must use the 11 slides included here -- we’ll allow up to 2 additional slides, if needed, for a total of 13; but time is short during the in-person presentations, so be aware. Also, more visual slides that include a combination of text with graphs, pictures, charts, etc. tend to be better for in-person presentations vs. text only

2. Technology and market overview Slide instructions: • This is intended to be a relatively brief, introductory slide just to give the reviewers a basic background and context for the market you are going into and the technology you’ve developed • Provide general information on the university you are with or the university who you are licensing from, whether you are a company or a university team • If a company, provide a little background on your progress as a company, how many employees, how much revenue, key milestones you’ve achieved and so forth • You will go into more detail on this later, so just think of this slide as the quick “highlights” just to provide the reviewers a quick background and context for the rest of the presentation • Avoid going into extensive detail on this slide on the specific about the technology and so forth. Again, just the key highlights on this slide.

3. Market need and intensity of customer “pain” Slide instructions: • On this slide, set-up the presentation indicating why there is current “pain” in this market that needs to be solved • Stronger presentations will be able to demonstrate, from firsthand conversations with customers or potential customers, market surveys, etc. how they have validated that there is a pain in the market the customers are willing to pay good money to solve • Secondary sources such as market research or online research that reflect the “pain” in the market can be helpful, but firsthand data is preferred • Better presentations will be able to show why this is a SIGNIFICANT pain the market – companies that are solving an intense pain succeed far better than those who are solving a minor pain that customers can easily work around if need be rather than paying money to solve it. • Better presentations will identify EXACTLY who the customer is and who the technical buyer is, the end-user, and the financial buyer

4. Proposed solution to customer “pain” and key features Slide instructions: • Tell, in brief, why your technology solves the pain in the marketplace • In particular, provide evidence, if available, for how you can demonstrate that your solution is attractive to this market and why it would be readily adopted in the marketplace. This might include conversations with customers or potential customers, and so forth. • Also, stronger presentations will be able to show how they have “validated” that their solution is the correct solution to the problem and why customers would be willing to pay to have the problem fixed • How does your technology solve this “pain” better than anyone in the marketplace? • How have you determined what the “minimum features” are that customers will want – e.g. through customer conversations, surveys, etc.?

5. Value proposition and competitive advantages Slide instructions: • Explain clearly and concisely why your product solves this pain better than anyone else in the marketplace today • Stronger presentations will be able to show in simple terms who the strongest competition is and what available substitutes are in the marketplace today • Explain your key competitive advantages to other products in the market place related to lower cost, higher performance, easier implementation, and so forth and how you compare to other alternatives in these categories of cost, performance, and so forth. • Also detail here key competitive advantages that can provide barriers to entry such as a stronger team, intellectual property such as patents or provisional patents, key exclusive distribution agreements, and so forth.

6. Market size and growth Slide instructions: • Include in this slide an estimate of market size and how you established the market size • This should be very clearly related to the customer segment you identified • Better presentations will be able to show multiple methods (“bottom up,” “top down,” etc.) on how they established the market size • The estimate should be DIRECTLY related (as much as possible) to the specific customer and market segment you’ve identified. General market estimates not directly related are less credible.

7. Sales and “go-to-market” strategy Slide instructions: • How have you begun to take this technology to market? Are you selling directly to end customers, through partnership, through distributors, licensing your technology, etc.? • If you have not started selling yet, how do you intend to go to market selling direct, partnerships, etc. • Why have you selected this as the optimal way to approach the market?

8. Team and team strengths Slide instructions: • Now that you have provided a foundation for what your technology and a basic outline of the market pain, market solution, sales strategy, and so forth, it will be important to explain why the team you’ve put together is well-suited to carry out this strategy • Do not give full biographies, just quick bullet points on the key credentials what team members, board members, advisory board members, and so forth possess that will help to bring this technology to market successfully

9. Financial model, funding strategy, and source of matching funds Slide instructions: • Provide a pro-forma 5-year financial projection which includes as a line-item the number of employees you project each year • Provide details of the funding you’ve raised to date, or are in conversations to raise, the source of those funds (private, Federal, angel investors, etc.) • Give details on how you plan to raise money to fund this project and, in particular, details of how you will provide matching funds for the TCIP grant money • Financial projections will have more credibility if they are directly related to share of the market size that was indicated in the market size and market growth section • NOTE: You must include if you have already been a TCIP grant recipient in this slide if that has been one of your sources of funding.

10. Company growth and economic impact to Utah Slide instructions: • Provide a detailed list of your plans to grow in Utah. Our grants are specifically designed to focus on companies that will make an economic impact in the state of Utah for several years after the time of the grant. • Explain why Utah is an ideal place to grow your business or portions of your business -- e.g. access to university research expertise, access to local companies in the same market, access to unique talent in Utah, etc. • Explain how many jobs this has potential to create in the next five years in Utah and the type of jobs – e.g. high-paying, requiring strong talent, wages above the state average, diversity of jobs across disciplines, etc. • Explain any specific impact you’ve ALREADY made on Utah economy in terms of hiring, job growth, sales growth, and so forth. • NOTE: If you are prior COE or TCIP grant recipient, you must include commentary on milestones and progress you achieved with the prior COE/TCIP grant money.

11. Milestones and intended use for TCIP grant money and related matching funds Slide instructions: • Explain any significant milestones you’ve already achieved as a company – e.g. number of employees, patents or provisional patents (filed or received), proof of concept, developed prototype, early customers, etc. • List the three or four significant milestones you plan to achieve with the help of the TCIP grant funds and related matching funds. To be more specific, please indicate the amount of money each milestone will require and how long it will take • Explain why these milestones are significant to your company • Give a sense for what you plan to do to commercialize your technology over the next 12-24 months – this will include the milestones related to TCIP, as well as other company plans to commercialize and go-to-market that you deem significant.