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Sales Presentation 4/08/2013. Jarred Mason Senior Sales Consultant. Overview. Review top 10 opportunities both new and old Questions to be answered in top 10 review: What is currently working I plan to get new business by… What specific products will be proposed
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Sales Presentation 4/08/2013 Jarred Mason Senior Sales Consultant
Overview • Review top 10 opportunities both new and old • Questions to be answered in top 10 review: • What is currently working • I plan to get new business by… • What specific products will be proposed • What are the barriers to success • What resources will be needed • Where will the sales growth come from? • What Customer segments will the growth come from? • What product segments will the growth come from? • Total new business to be gained! • Summary of needs and observations.
Top 10 Customers – Jarred Mason (LV & AZ)Aria Resort • What is currently working: • Filled croissants for the buffet. • Specific Products to be proposed: • Add more filled croissant • Bars & brownies for EDR • Banq. Dinner rolls & cookies • What are the Barriers: • In house bakery • Quality is most important • What resources are needed: • Need to work on expanding cookie flavors
Top 10 Customers – Jarred Mason (LV & AZ)MGM Resort • What is currently working: • Resolved some concerns & gained back Danish Dough • Specific Products to be proposed: • Croissant Dough • What are the Barriers: • Customer is looking for more European style butter flavor • What resources are needed: • R&D Team with Patrick's help and possible baking tech.
Top 10 Customers – Jarred Mason (LV & AZ)Golden Nugget Resort • What is currently working: • Muffin Batter • Specific Products to be proposed: • Croissant dough, Danish dough, 9" cakes, dinner rolls • What are the Barriers: • Pricing, current contracts • What resources are needed: • Pricing proposal help and possible baking tech demo
Top 10 Customers – Jarred Mason (LV & AZ)Venetian • What is currently working: • Added mini pastry $6500 per month new business • Specific Products to be proposed: • Mini pastry assortments, Bars & Brownies full sheet • What are the Barriers: • Quality, pricing • What resources are needed: • Pricing, possible custom cuts on Bars & Brownies
Top 10 Customers – Jarred Mason (LV & AZ)Cosmopolitan • What is currently working: • Just opened customer last week 2 orders for mini pastry • Specific Products to be proposed: • Muffin batter, Cookie dough, Bars & Brownies • What are the Barriers: • Pricing, storage, and product sizing. Customer kitchen is smaller & staff is low. • What resources are needed: • May need help form R&D on sizing and pricing proposal
Top 10 Customers – Jarred Mason (LV & AZ)AJ’s ALL • What is currently working: • Corporate event attended with Patrick. • Found opportunity to place strudel stick. • Specific Products to be proposed: • Strudel stick, croissant dough, muffin batter, mini pastry, bars & Brownies • What are the Barriers: • Customer is having some quality issues • Moving to all natural in all dough • What resources are needed: • R&D to help solve quality problems • Patrick and baking tech plan • R&D to work on more all natural dough
Top 10 Customers – Jarred Mason (LV & AZ)Harrah's AZ • What is currently working: • Added several indv. Pastry items and sheet cakes • Specific Products to be proposed: • new indv. Pastry flavors, bar & brownies for the buffet. • What are the Barriers: • pricing, customer only gets delivery 2 times per week, contract • What resources are needed: • Pricing Proposals, contract help
Top 10 Customers – Jarred Mason (LV & AZ)Merit Foods • What is currently working: • Successfully made transition for all Tucson customers. Added 2 new customers • Specific Products to be proposed: • 9" cakes, additional croissant & Danish dough. • What are the Barriers: • Training customers sales staff, finding products that will work for the distributor pricing, getting Harrah's' to accept Merit as a vendor. • What resources are needed: • Marketing team support to create marketing plan, pricing proposal, help with Corporate Caesars to get Merit approved.
Top 10 Customers – Jarred Mason (LV & AZ)Renaissance Phoenix Downtown • What is currently working: • products that help the customers from lack of labor. • Specific Products to be proposed: • Frozen dough all, indv. Pastry and pre pack desert for box lunch • What are the Barriers: • Customer has expressed concern for not being able to get product when needed • Pricing • What resources are needed: • Baking tech when ready to make the move. Also customer leads a quarterly meeting for area Chefs and would like us to participate.
Top 10 Customers – Jarred Mason (LV & AZ)Fort McDowell Casino • What is currently working: • Customer is currently baking muffins and using Sealed Fresh to fill in • Specific Products to be proposed: • Elite cakes, mini pasty, large sealed fresh • What are the Barriers: • Customer has expressed concern for only 2 day per week delivery, pricing • What resources are needed: • pricing proposal
Other new accounts on hit list! • Las Vegas • Bellagio • Wynn • Vadara • Arizona • James Gerard foods • Wild Horse Pass Casino • Sheraton Downtown Phoenix • Hyatt Phoenix Downtown • Desert Diamond Casino
Total new Business goal! • Las Vegas • $200,000 • Arizona • $200,000 Total for both: $400,000