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CCED Carney Consumer Email Database

CCED Carney Consumer Email Database. Carney Direct Marketing. Creative Campaigns That Lift Sales.

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CCED Carney Consumer Email Database

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  1. CCED Carney Consumer Email Database

  2. Carney Direct Marketing Creative Campaigns That Lift Sales • The professionals at Carney Direct Marketing have thrived for more than 18 years by building a strong foundation with our clients and our partners. Carney Direct always delivers maximum ROI for our clients, through our list selection and our database marketing product lines and email marketing campaigns. • From our base in Irvine, CA, we operate in markets across North America and Europe. We are powerful enough to gather critical intelligence and pioneer new technologies. Yet we remain small enough to deliver hands-on, individualized attention.

  3. Carney Direct Marketing Email Marketing Opt-in email is one the most effective advertising mediums available today with an ROI and lead to sale ratio equaled only by paid search. Unlike paid search, however, eMail is also HIGHLY scalable. With a database of 90 Million + opt-in consumers, Carney Direct can help you achieve your sales goals effectively and efficiently with highly targeted customer acquisition campaigns reaching only those consumers who fit your customer’s profile…and by helping you take advantage of your existing customer base, as well! We do that by utilizing our database to do the following types of campaigns: Customer Database eMail Append - Your highest ROI campaigns will always come from your existing customer base, and we can help you speak more effectively with the customers you already have by overlaying your existing offline database with eMail addresses…and you only pay for those appended addresses that are deliverable. Customer Acquisition - Every shopper knows that you don’t buy the multi-flavored snack-packs if you only like chocolate pudding; that would be wasteful. So why would you spend your marketing dollars on impressions to people who are never going to buy your product? That is the beauty of our consumer file…we have done multiple data and behavioral overlays so that we know who we are sending your campaigns to, and what their past behavior makes them likely to do in the future. With over 300 data points and behavioral responses, we are able to find the right customer fit for you.

  4. Data Elements Available Basic Selects Select Count Dwelling Type/Structure Family Composition Gender Home Owner/Renter Household Income Household Occupation Length of Residence Marital Status Number of Children Presence of Adults by Age Range Presence of Children by Age 17 Verification Date of Person 60,000,000 60,000,000 30,000,000 40,000,000 60,000,000 20,000,000 60,000,000 18,000,000 14,000,000 72,000,000 20,000,000 32,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  5. Data Elements Available (cont) Area Level Data Select Count Census Tract Data County Name 90,000,000 90,000,000 Royalty Selects Birth Date of Person Digital Cable Equifax ValueScore Ethnicity Net Worth Premium Channels Satellite Dish Owner SOHO Indicator Spanish Speaking Households Speak Spanish at Home (Self-Reported) 28,000,000 2,000,000 60,000,000 56,000,000 60,000,000 800,000 2,000,000 5,000,000 2,000,000 1,200,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  6. Data Elements Available (cont) Geography Select Count 90,000,000 90,000,000 90,000,000 90,000,000 90,000,000 60,000,000 ZIP Code Select Designated Marketing Area (DMA) Metropolitan Statistical Area (MSA) Core Business Statistical Area (CBSA) Latitude/Longitude at the Zip Level Latitude/Longitude at the Rooftop Level Housing/Property Data Home Market Value Range Residential Property Type Mortgage or Refinance Loan Type 20,000,000 20,000,000 14,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  7. Data Elements Available (cont) Lifestyle Selects Select Count 75,000 2,000,000 5,000,000 8,000,000 11,000,000 6,000,000 1,300,000 4,000,000 62,000 Bowling Cable TV Subscribers Casino Gambling Cat Owner Dog Owner Grandchildren NASCAR Enthusiast Real Estate Investments Timeshare Mail Order Info 38,000,000 38,000,000 2,000,000 Mail Order Buyer Mail Order Responder Mail Order Donor ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  8. Data Elements Available (cont) Healthy Choices Select Count Dieting/Weight Control Health/Natural Foods Healthy/Low Fat Cooking Improving Your Health Physical Fitness/Exercise Self Improvement Program Vegetarian Walking for Health 8,000,000 6,000,000 300,000 3,000,000 12,000,000 5,000,000 5,000 6,000,000 Fine Living Vacation Home/Property Owners Wines 250,000 5,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  9. Data Elements Available (cont) Outdoor Sports/Recreation Select Count Camping/Hiking Golf Horseback Riding Running/Jogging Presence of ATV Presence of Snowmobile Presence of Personal Watercraft Presence of Boat 8,000,000 6,000,000 800,000 3,000,000 100,000 60,000 200,000 800,000 Lifestyle Macros Household Pets Military Veteran 15,000,000 3,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  10. Data Elements Available (cont) License Data Select Count Presence of Hunting Presence of Fishing 5,000,000 4,000,000 On-Line Purchase Activity Buy Book/Music Buy Clothes Pay Bills On-line Shop for Insurance Shop for Mortgages/Loans Shop for Vehicles Trade Stock Travel Arrangements 400,000 300,000 600,000 90,000 25,000 80,000 100,000 300,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  11. Data Elements Available (cont) Data Suites Select Count Active Mail Order Buyers Avid Collectors Baby Boomers Broadband Internet Users Credit-Archive Consumers DINKS - Dual Income No Kids Family Ties Financial Investors Generation X High-Tech Consumers Health & Fitness Buffs Home Life - Crafters & Gardening Homeowners Informed Contributors Magazine & Book Club Subscribers Outdoor Enthusiasts Political Supports Seasonal Residence/Vacation Homeowners Senior Spenders Single Parents Travel & Arts Aficionados Urban Wealth Working Woman 7,000,000 1,600,000 20,000,000 56,000 9,000,000 8,000,000 3,000,000 2,300,000 10,000,000 600,000 4,000,000 5,000,000 28,000,000 4,000,000 500,000 12,000,000 300,000 90,000 8,000,000 2,000,000 5,000,000 300,000 20,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  12. Data Elements Available (cont) Target Point In-Marketing Premium Select Count Buy a Cell Phone Trigger Buy a House Trigger Buy a Satellite Trigger Buy/Lease a Luxury Vehicle Trigger Buy/Lease Non-Luxury Vehicle Trigger College Graduate Trigger Credit Card Trigger Empty Nester Trigger Home Loan Trigger Home Market Value Trigger Income Trigger Lease a Vehicle Trigger Mortgage Expiration Trigger Move Residence Trigger 18,000,000 16,000,000 18,000,000 42,000,000 40,000,000 100,000 18,000,000 4,000,000 16,000,000 5,000,000 26,000,000 42,000,000 9,000,000 40,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  13. Data Elements Available (cont) Target Point In-Marketing Premium (cont) Select Count New Adult to File Trigger New First Child 0-2 years old Trigger New Young Adult to File Trigger New/Pre Driver Trigger Newly Married Trigger Newly Single Trigger Number of Cars and Trucks Trigger Retired Trigger Subscribe to High Speed Internet Trigger ValueScore Trigger 14,000,000 1,200,000 1,000,000 200,000 2,400,000 1,200,000 15,000,000 500,000 14,000,000 40,000,000 ** Counts are approximate and constantly fluctuate. Please contact Carney Direct for an exact count.**

  14. Behavioral Overlays (Counts on Behavioral by Request) Reference Description Reference Description 100 200 300 400 500 600 700 800 900 1000 1100 1200 Art Autos Books Business Cooking Diabetes Diet Education Entertainment Finance Games Golf 1300 1400 1500 1600 1700 1800 1900 2000 2100 2200 2300 Green Health Investing Jewelry Movies Music Reading Shopping Sports Travel Subprime

  15. ISP Counts Count Domain Count Domain 31,634,373 28,875,792 20,320,846 7,281,933 1,310,313 990,318 987,843 982,046 839,888 824,205 602,729 575,436 553,811 534,120 522,626 Yahoo.com AOL.com Hotmail.com MSN.com Comcast.net Bellsouth.net Earthlink.net SBCglobal.net CS.com Juno.com Gmail.com Excite.com Address.com Verizon.net ATT.net Netscape.net Cox.net WebTV.net Home.com NetZero.net Prodigy.net PeoplePC.com Email.com Adelphia.net USA.net Optonline.net Mail.com BlackPlanet.com WMconnect.com Iwon.com 413,118 395,648 383,562 336,236 321,222 318,628 284,980 275,842 196,175 170,064 159,963 150,641 136,991 122,465 117,801

  16. Carney Direct Marketing All our practices meet or exceed CANSPAM requirements and industry best practices. If you are new to eMail marketing, we can help you get up to speed with best practices and insider tips to help ensure that your campaigns are effective from the outset of your campaign. All data is CASS Certified with Delivery Point Validation. Data is NCOA scrubbed bi-monthly. All phone numbers are Verified and DNC Scrubbed on a per-order basis. To learn more about how we can help your business grow cost effectively, or to request a count for your next eMail marketing campaign, please contact one of our representatives today: Carney Direct Marketing Phone: 800-240-3349 ext.319 Fax: 949-581-4564 pete@carneydirect.com www.carneydirect.com

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