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CHAPTER ELEVEN

CHAPTER ELEVEN. SALES AND ORDER LETTER. SALES LETTER The following letters introduce products for sales . Useful Key Phrases : Are you having trouble ............... ? This is why it is important to have ............? At X, we have the skills and experience to ..............

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CHAPTER ELEVEN

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  1. CHAPTER ELEVEN

    SALES AND ORDER LETTER
  2. SALES LETTER The following letters introduce products for sales. Useful Key Phrases : Are you having trouble ............... ? This is why it is important to have ............? At X, we have the skills and experience to .............. May we stop by and offer you a FREE estimate of how much it would cost to .............. If so, give us a call at X and set up and appointment with one of your friendly operators.
  3. Document Makers 2398 Street Salem, MA 34588 March 10, 2001 Thomas R. Smith Drivers Co. 3498 Greene Ave. Olympia, WA 98502 Dear Mr. Smith, Are you having trouble getting your important documents formatted corectly? If you are like most business owners, you have trouble finding the time to economically produce good-looking documents. This is why it is important to have a specialist take care of your most important documents. At Document Makers, we have the skills and experience to come in and help you make the best possible impression. May we stop by and offer you a FREE estimate of how much it would cost to getyour documents looking great? If so, give us a call and set up and appointment with one of your friendly operators. Sincerely, (signature here) Richard Brown President
  4. ORDER LETTER Letters dealing with orders and payments for merchandise form a bulk of busines activity. Therefore order letters should be extra cordial and tactful. They should be definite and complete that the reader may felt it exactly as the writer wishes. The desired facts are as under : Details about what you are ordering and reserving. Directions for shipment. Manner of payments.
  5. May 23, 1999 Mr. Jack Brown Director Used Books Online Seattle, WA 98795 Dear Mr. Brown, Would you please send me the following used computer books via COD? According to your Web site, orders need to include the title, author, and publisher. Title : “Using Computer” Author : Peter Lawford Publisher : Jackson and Co. Title : “Landscaping for Fun Computer Game” Author : Janet Petterson Publisher : Nature Ltd. Thank you very much, Sincerely, (signature here) Fred Finkleham, Professor, OUS
  6. Jl. Solo KM 20, No. 550 Kalasan Sleman Yogyakarta 77816 INDONESIA 23 May 2003 Mr. Jack Brown The Used Book Online Seattle W.A 23779 USA Dear Mr. Brown, I am interested in the books on architecture you sell via internet. Please send me the books as listed below. Enclosed is my check of $10in payment of the following books. No. Title Author Reff.No Q Price The Japanese Fukuyama 125-B 1 $5 Architecture --------------------------------------------------------------------------------------------------------- Total (1 book) 1 $5 Shipping $5 --------------------------------------------------------------------------------------------------------- TOTAL $10 Would you please give this order high priority? I would like these books by the end of November 2003 ifyou can manage it. Tahnk you. Sincerely, (signature here) Gatot Prabowo
  7. EXERCISES : Prepare a sales letter for the following situation : Geoffrey’s fine men clothing store located at 19 Arlington Street, Boston, Massachusetts 02116, is having its annual fall clearance sell. All summer and selected fall merchandise will be on sale with discounts up to 60% on some items. The sale will begin on September 10. Write a letter to be sent to all charge customers, inviting them to attend three presale days, September 7-9, during which they will find a full selection of sale merchandise before it is advertised to the public.
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