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Employability without Employment Experience: ‘The Apprentice’ meets Academia

Employability without Employment Experience: ‘The Apprentice’ meets Academia. Dr Peter Morgan Senior Lecturer University of Bradford School of Management. Workshop Outline:. Background Activity 1: Identification and Evaluation of Employability Strategies One strategy…

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Employability without Employment Experience: ‘The Apprentice’ meets Academia

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  1. Employability without Employment Experience: ‘The Apprentice’ meets Academia Dr Peter Morgan Senior Lecturer University of Bradford School of Management

  2. Workshop Outline: • Background • Activity 1: Identification and Evaluation of Employability Strategies • One strategy… • Activity 2: Developing Plans and feedback • Evaluation - The experience: tutors and students • Activity 3: Potential Application & Enhancements • Discussion…

  3. Our situation - Undergraduate: • Alerts about employment data, esp “Graduate Level Employment” • Explicit credit-bearing skills provision (Stages 1 & 2) • Highly respected careers development service • % of students from WP backgrounds • 53% from Pakistan & 12% from WB • % of students studying locally • 41% living in parent’s home & 64% from Yorkshire, 2007-8 stats • Around 40 UG students going on placement (out of total cohort of around 215)

  4. Activity 1: Identification and Evaluation of Employability Strategies What would you suggest as a solution?

  5. Some thoughts… • Placements • Projects • Simulation • Part-time / Social Activities • Support resources • Transferability • Control & 3rd Parties

  6. Our General Solutions: • Student Development Provision • Enhanced local careers provision • Careers Coach • Extend PT provision • Use School advisory board • Academic provision • Add stage 3 module

  7. Developing the Module: • Nature: • 10 credit, optional • For 3 year students only • Content: • Highly practical, career relevant • Employee selection techniques • Delivery: • Involvement of “real managers” + MBA students • Interactive, 2 hour workshops • Assessment: 25% CV/CL; 25% PDP; & 50% REAL AND PRACTICAL GROUP EXERCISE

  8. Skills: • Networking with professionals • Professionalism in communication • Leadership • Delegation • Teamworking • Presentation Skills • Planning & Project Management • Proactivity & Initiative • Creativity • Critical Thinking

  9. Developing Assessment: • CV & Covering Letter (25%) • PDP exercise (25%) • Based around MBA & stage 2 module framework • Something assessed in groups • Something Real, Developmental and Practical – TRANSFERABLE

  10. “A 12 week job interview…” • In a self-selecting group… • Raise money for charity • Which charity? • How? • Finance? • Admin – approval, documentation required before presentation • Presentation: 5 minutes + 10 mins Q&A • “How successful were we in raising funds for our chosen charity?”

  11. Activity 2: Developing Plans and feedback Develop an idea for raising money for the charity… • Suitable for groups of 6 • be legal; • bring your group good PR (i.e. be ethical) • be practical within the time and resources you have • be accessible to all, including the visually impaired, the disabled, etc. • be something which would bring the charity and School of Management prestige and good PR, if they were to ‘do’ your idea by themselves • raise as much money as possible

  12. Example…

  13. Evaluation: 1 • Students found this a very different and enjoyable module • Most enjoyable aspects: contributions from guest speakers, assessment methods, working in a group, highly practical & active; • Least enjoyable: Sessions (2 hours) were too long (Friday afternoon), poor communication with stakeholders;

  14. Evaluation: 2 • Tutor Reflections: workload for students is too great, admin with stakeholders needs improving; • Other stakeholders: students did an excellent job, I would employ them. • “Practical, enjoyable, useful. … It’s good to practically get stuck into something.”

  15. Evaluation:3 • Clear Learning objectives: 4.03 • Well organised content: 3.92 • Stimulating Sessions & activities: 3.83 • Appropriate Teaching Methods: 3.73 • Responsive lecturer/tutor: 3.98 • Assessment helped my learning: 3.96 • Clear guidance on what was expected in class: 3.84 • Overall, worthwhile: 3.98 • PDP: 20% to 95% • CV & CL: 24% to 87% • Group exercise & Presentation: 34% to 86%

  16. Skill Transferability:

  17. Activity 3: Potential Application & Enhancements Could this work with students elsewhere? • What issues will need to be thought through? • How could the assessment be enhanced?

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