Twitter & The Seven Step Approach to Lead Generation

1. 7 Steps to Generating More Leads! • Twitter & The Seven Step Approach to • Lead Generation • How we help you promote & grow your business – Step by Step • All for Just £149 pcm!

2. 7 Steps to Generating More Leads! • Why You Should Use My Service • You don't have the time! • You don't have the resource! • It exposes you to large groups of people • It's low cost & high return • To create awareness • To generate leads • To build your reputation • To get potential buyers to know, like & trust in you and your business

3. 7 Steps to Generating More Leads! • Step 1 Personalise your account profile • Your profile is the place where we reference your company & what you do, your location & interests • I will need a logo or image of you • I will include your website address • I may include a contact number if required • I will also require a jpeg image to use in the background

4. 7 Steps to Generating More Leads! Step 2 Find people to follow I will discuss your target market with you . Is your market global, national or local? Are you targeting businesses or consumers? What Industry types do you want to approach? I will need 5 keywords to describe your business I will follow businesses & people relevant to your market I will find others in your market sector so that we may share useful articles & news

5. 7 Steps to Generating More Leads! Step 3 Tweet on your behalf including:- Observations - events you are attending - links to your business content - other people's content - chat with followers - retweet what others have tweeted Monitor & reply to direct messages – thank people for following or for mentioning you or your business I will post a minimum of 5 new tweets per day 7 days per week - not including thank you Tweets & direct message replies

6. 7 Steps to Generating More Leads! Step 4 Get people to follow your account Attract followers by posting pertinent & relevant tweets to your target market. They will serve as your network who will view and share your tweets. Your total number of followers is your Twitter reach;

7. 7 Steps to Generating More Leads! Step 5 Market your business I will use twitter to drive people to your company website by posting relevant links The golden rule of Tweeting Share information 10 times Talk about you 4 times Promote your business once Remember we are trying to engage with your audience. We want to get them to know, like & trust you

8. 7 Steps to Generating More Leads! Step 6 Generate leads Send your followers to your website contact page or a dedicated Twitter landing page. Here they can leave their email address or call you for more information about your products or services – Leads!

9. 7 Steps to Generating More Leads! Step 7 Reporting You will receive a monthly “Insights” report showing a breakdown of your community:- Location – users by influence rank – by no: of followers – by no: of friends – by ration of followers to friends – and much more! Use this information to review, adjust & move forward. Guy Outram guy@goconsultancy.biz www.goconsultancy.biz 07703555124