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Incorporating Green Practices Hospitality Management. Kelly Gold Fayetteville Technical Community College. Did you know?. 35% of U.S. consumers say they are willing to pay more for environmentally-friendly goods and services. “Green” consumers spent $230 billion last year.
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Incorporating Green PracticesHospitality Management Kelly Gold Fayetteville Technical Community College
Did you know? 35% of U.S. consumers say they are willing to pay more for environmentally-friendly goods and services. “Green” consumers spent $230 billion last year. Last year, almost 30% of all meals (and 40% of food dollars) were eaten away from home. Demand for organic foods is growing at a rate of 25% per year. A recent survey suggested that nearly 78% of respondents were paying more attention to wasteful habits when on the road. Hotels which promote their green credentials to their customers are likely to benefit from increased business. Incorporating Green Strategies - FTCC
The Industry Hotel Restaurant Incorporating Green Strategies - FTCC
Can you afford not to? • With growing customer demand • Brand Loyalty • Cost savings (long-term vs. short-term) and profitability • Nationwide the restaurant industry consumes 1/3 of all retail electricity use Incorporating Green Strategies - FTCC
Why go green? • Save money • Improve work environment • Differentiation • Make a difference Incorporating Green Strategies - FTCC
Impact Areas • Energy Efficiency • Water Conservation • Solid Waste Reduction • Safer Cleaners • Local Organic Products • Use Green Products • Construction Incorporating Green Strategies - FTCC
Energy Efficiency Basic Principles: Shut it off… Turn it down… Keep it clean… Incorporating Green Strategies - FTCC
Water Conservation Dishwashers Restrooms Landscape Incorporating Green Strategies - FTCC
Solid Waste Reduce Reuse Recycle Incorporating Green Strategies - FTCC
Local and Organic Products Support local business Local and fresh goods have less additives Shipping/transportation Incorporating Green Strategies - FTCC
Green Products/Carry-out Containers and Disposables Certified compostable and 100% natural fiber product. Made from annually renewable resources. No petrochemical resin source at all! Produced from a hybrid material that replaces 60% of the traditional plastic material with natural, annually renewable starches. Annually renewable resource – corn! Paper straws. Incorporating Green Strategies - FTCC
Energy Efficient Natural Products Construction Incorporating Green Strategies - FTCC
Conclusion Incorporating Green Strategies - FTCC
References: • http://www.greenrestaurants.org • http://www.gogreenplus.org • Green Hotels Are The Place For Me www.ezinearticles.com/?Green-Hotels-Are-The-Place-For-Me&id=6299221 • Green Hotels: Opportunities and Resources for Success http://www.zerowaste.org/publications/GREEN_HO.PDF • The Ultimate Green Hotel http://www.travelandleisure.com/articles/the-ultimate-green-hotle-august-2006/1 Incorporating Green Strategies - FTCC