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Are Content Strategists the Next Corporate Rock Stars?

Content Strategy is a lot like managing a Rock Band. You have the rock stars, the promoters, the fans, and the content (songs, image, branding). This presentation will walk you through the perils of bad content, expose you to great content, and answer the question "Are Content Strategists the Next Corporate Rock Stars?"

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Are Content Strategists the Next Corporate Rock Stars?

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  1. What is Broken Content Great Content Corporate Rockstars Text Content Strategy? Encore Q & A

  2. What is Content Strategy? Broken Broken Content Content Great Content Corporate Rockstars Encore Q & A

  3. Sun Microsystems Site

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  6. ? • AMAZON DIAPERS USE CASE

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  8. What is Content Strategy? Broken Content Great Content Content Great Corporate Rockstars Encore Q & A

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