Presented by Rita Alisauskas, Ph.D. Professor Count College of Morris 214 CenterGrove Rd Randolph, NJ 07869 and Chris C

1. Delivering Microbiology andLife Science Lectures with Podcasting and New Media Presented by Rita Alisauskas, Ph.D. Professor Count College of Morris 214 CenterGrove Rd Randolph, NJ 07869 and Chris Condayan Manager, Public Outreach American Society for Microbiology 1752 N Street, N.W. Washington, D.C. 20036

2. The Goals • Understand podcast basics and ASM’s use of podcasting • Know the podcasting statistics in general and its impact on education • Learn how to record a lecture • Learn how to distribute podcast lectures • And, understand the value of podcasting for students and educators alike

3. What is Podcasting? Portable audio/video on demand Content as it is published Syndicated programming

4. Q: Do I Need an iPod?A: No Once an audio or video file is downloaded, the user can: Play the file on the computer Burn a CD or DVD Transfer the file to any portable media player such as an iPod, iRiver, etc.

5. ASM’s Podcasts

6. The Numbers Intimate Strangers: Unseen Life on Earth (Since Jan. 2006) • 731,000 downloads • Over 500 subscribers • Over 9,000 weekly downloads • MicrobeWorld Radio • (Since August. 2005) • 2 million downloads • Over 1,800 subscribers • 4000 to 8000 daily downloads

7. MicrobeWorld Podcast Statistics

8. Intimate Strangers: Unseen Life on EarthJanuary 1, 2006 to May 4, 2007

9. Where MicrobeWorld Radio’s Podcast Is Being Heard

10. MicrobeWorld in the Classroom Amarillo College, TX Amboy School District, IL Campbell University, NC Chattahoochee Technical College, GA Hawaii Pacific University Higher Education-PRISM Initiative, Board of Regents of the University System of Georgia Niagara University, NY Northern Arizona University University of Auckland, New Zealand University of Salzburg, Austria University of Texas Health Science Center at Houston Vanderbilt University, TN

11. Feedback “Everything you wanted to know about microbiology prior to your even knowing you wanted to know it.” – Fanast’o’gyra, iTunes Music Store “The American Society of Microbiology is doing video podcasts! If that isn't cool, I don't know what is. I'm really glad to see the microbiologists taking the lead in reaching out the public with cool new technology.” – Sandra Porter, “Discovering Biology in a Digital World,” Weblog. “This is a great show. In one and a half minutes I learned more about science than all the biology classes I was forced into taking during high school.” – Anonymous, ODEO.com

12. The Stats

13. Podcast Popularity • Google search results increase from 24 to over 112 million. (Google, 5/2007) • Over 100 million iPods sold. (Apple, 3/2007) • 12% of Americans download podcasts. (Pew, 11/2006) • More than 70 percent of 2007-model cars in the US will offer a way to link up the iPod with car stereos. (Apple, 8/2006) • 9.2 million downloaded an audio podcast and 5.6 million downloaded a video podcast in a 4 week period. (Nielsen, 7/2006) • 43 million podcast users predicted by 2010. (Bridge Ratings, 6/2006)

14. Who Listens to Podcasts? • 15% of men and 8% of women (Pew, 11/2006) • 18-24 year olds (Nielsen, 7/2006) • The average science podcast listener is 42.5 (The Scientist, 6/2006) • One out of five are 12-17, more than half under 35 (Arbitron, 4/2006) • Higher income (Arbitron, 4/2006) • Males 18 to 34 (Jupiter Research, 8/2005) Everyone

15. Podcasting in Education 76% of university students own an iPod or mp3 player. (10/06, Univ. of Washington) 33% of students have listened to a podcast prior to a course offering one. (10/06, Univ. of Washington) 84% of students report listening to at least one lecture podcast during a course that offers them. (10/06, Univ. of Washington) 20% of students who download podcast lectures report listening to 76% of the material. (10/06, Univ. of Washington) 79% of students indicate that podcast availability had no impact on their attendance. (10/06, Univ. of Washington) 16% of students cite this technology made them less likely to attend class. (10/06, Univ. of Washington)

16. Set Up to Record Podcast of Rita’s Presentation http://audacity.sourceforge.net

17. Podcasting Microbiology Lectures

18. Podcasting Microbiology Lectures

19. Podcasting Microbiology Lectures

20. Podcasting Microbiology Lectures

21. Podcasting Microbiology Lectures

22. Podcasting Microbiology Lectures

23. Podcasting Microbiology Lectures

24. Podcasting Microbiology Lectures

25. Podcasting Immunology Lectures

26. Podcasting Immunology Lectures

27. Podcasting Nursing Lectures

28. Podcasting Nursing Lectures

29. Podcasting Nursing Lectures

30. Feedback from Students “I work most days or evenings and living 75min from my job the iPod helps me go over lectures and I feel like I am studying even if I don’t have time to open a book that day! .” nursing student “Enhanced podcasts would be greatest thing since sliced bread .” nursing student “The pod cast is excellent. I am not able to get the archived lectures on my computer, but I am able to use the pod casts and I love it. Thank you to all of those that are involved with the Pod Cast. Thank you very much .” nursing student “I desperately need the podcast so I can listen while at my daughters' endless gymnastics meets, flute lessons, etc.!! Thanks so much.” micro student “There is nothing like listening to you speak while I am in my underware. Nothing beats the comfort of my own home.” micro student

31. Comments from individuals who found lectures on iTunes “I am a microbiology student...  We have a good instructor however there is nothing like hearing a different lecture to supplement the information.  Really wanted to let you know that I have been learning a lot from your lectures via Podcasts...  You are being appreciated from San Diego!” “Thank you for making your podcast lectures in microbiology public. They have helped me update my 50 year old studies.____, D.M.D.University of Pittsburgh, Dentistry, 1959” “I have been listening to some microbiology lectures I found on Itunes and really wanting to identify the professor so I could thank her.  These  are the only audio files of microbiology lectures I have found on the internet so I am grateful to have found them.  I listen to them all day at work on my Ipod. “ microbiology student in Alabama

32. Editing Rita’s Presentation with Audacity http://audacity.sourceforge.net

33. Creating and Publishing an RSS Feed of Rita’s Presentation with Feedforall http://feedforall.com FeedForAll Coupon Code: ccom is a $5.00 discount off FeedForAll software. The regular price is $39.95 per copy or per computer.

34. Listening with iTunes • Download iTunes from Apple.com (it’s free) • Under “Advanced” in the tool bar menu click on “Subscribe to Podcast…” and enter the podcast url feed address. • Click “OK” • The latest episode will download • Listen and enjoy!

35. Microbiology on iTunes

36. Podcast Equipment • Computer, Mac or PC ($1,200 - 2,000) • Mixer (Optional, $100 – 1,600) • Microphones ($50 – the sky’s the limit) • Portable Recorder (optional, $300 - 500)

37. Podcast Software • Audio Editor (free to $1,000) • Skype or VOIP (free to $25/month) • RSS Feed Publisher/Creator (free to $30) • Misc., i.e., Pamela, AudioHijack, Levelator, etc. (free to $30)

38. Hosting/Bandwidth • Host the Podcast Yourself • Outside Hosting Provider (free to $300/month) • limited vs. unlimited bandwidth • Podcast Hosting Solution (free to $30/month) • Libsyn • Blip.tv • Ourmedia.org

39. Benefits for the Students • Lectures are on-demand • Learn anytime and anywhere • Reinforces Class Information • Slow down lecture delivery for some students • Speed up lecture delivery for second time around listeners • The “Cool” Factor

40. Benefits for the Professor Provides students with answers on-demand Long-distance Teaching Achievable Lecture Content The “Cool” Factor Podcasts and videos from MicrobeWorld can be incorporated into the course Students already embrace the technology

41. Extra Credit • Enhanced Podcasts • Camtasia Studio with direct upload to Screen Cast server (free 60 day trial to $12/month on up) • Video Podcasts • Apreso and Tegrity ($10,000 solution)

42. Online Resources ID3 Tags • http://www.id3.org/ RSS Tags • http://www.make-rss-feeds.com/ iTunes Tags • http://www.apple.com/itunes/store/podcaststechspecs.html Feed Managers • http://feedforall.com/ • http://www.podifier.com/ ID3 Tag Editors • http://www.id3-tagit.de/ • http://id3lib.sourceforge.net/

43. Online Resources (Cont.) Podcast Directories & Search Engines • http://podcast411.com/page2.html File Formats • http://www.vorbis.com/ • http://www.3gp.com/ • http://www.bittorrent.com/ • http://www.apple.com/quicktime/technologies/aac/ • http://www.divx.com/ • http://www.xvid.org/ • http://www.m4a.com/

44. Online Resources (Cont.) Flash Players • http://www.pupuplatters.com/pupuplayer/ • http://www.wimpyplayer.com/ • http://www.podcastready.com/tools.php Mobilize It • http://www.melodeo.com/ • http://www.voiceindigo.com • http://www.saynow.com Podcast Communities • http://podcastalley.com/ • http://podcastpickle.com/ • http://www.blubrry.com/

45. Online Resources(Cont.) Social Networking Websites • http://www.myspace.com • http://www.youtube.com • http://www.vox.com/ Podcast Feed Management, Measurement, Hosting and Other Services • http://www.feedburner.com • http://www.libsyn.com • http://www.podtrac.com • http://www.podstat.net/beta.pod • http://www.feedvalidator.org