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Utrecht Attractive and Accessible A new approach for sustainable urban mobility in Utrecht Paul Kouijzer, Manager Environment and Mobility. 8-5-2006. 1. Utrecht counts: 316.277 citizens 168 nationalities 228.359 jobs 135.617 homes 149.410 trees 321 restaurants.
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Utrecht Attractive and Accessible A new approach for sustainable urban mobility in Utrecht Paul Kouijzer, Manager Environment and Mobility 8-5-2006 1
Utrecht counts: 316.277 citizens 168 nationalities 228.359 jobs 135.617 homes 149.410 trees 321 restaurants
Randstad’: densely populated economic centre, with 7 million residents • 4 main cities • Utrecht on 2 axes
Challenges: Absorption capacity reached • The demand for mobility might be unlimited, the space is not. • Air quality limits reached on many spots and also noise is a problem. • Moving traffic from one spot to another = moving problems PLUS extra emission on a city level, meaning more CO2
Integrated approach on sustainable mobility • Policy document Utrecht Attractive and Accessible 2030 • Action plans for bicycles, public transport, bike and car parking,cleaner transport, cleaner freight transport, Air Quality improvement • The Participation Standard, www.participedia.nl
Participation and joint responsibility • Businesses • Agreements with the top ten biggest companies to work on mobility management • Citizens • Raising awareness of the sense of urgency, and get people involved (participation)
Main choices:I. Behaviour leading in Mobility Policy Rebuild the city to stimulate the preferred behavior Customer made approach on Lifestyles Joint responsibility of city council, citizens and companies
Main choices:VII. Inner Urban ring road transformed into urban boulevard
Experiment and learn Make it personal Sharesuccesses Use the knowledge Of the target groups Invest in relations between people, they make it work!