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Toyota SWOT

Toyota SWOT. By: Jordan Johnson. Opportunities. Toyota is very big on energy efficient cars It is a leader in the green cars market Prius . Sales Promotion Idea.

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Toyota SWOT

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  1. Toyota SWOT By: Jordan Johnson

  2. Opportunities • Toyota is very big on energy efficient cars • It is a leader in the green cars market • Prius

  3. Sales Promotion Idea • Giving out the first month of gasoline free and a chance to be invited to Theトヨタ Moving Forward Event for every Toyota Prius Hybrid purchased.

  4. Advertising Idea • Advertisements at gas stations about spending less at the pump and about theトヨタ Moving Forward Event sweepstakes if they purchase a Toyota Prius.

  5. Public Relations Idea • トヨタ Moving Forward Event • Hold a sponsored event at Radio City Music Hall • Have a race with celebrities in colored Prius‘s • Auction off the Prius‘safter the race and donate the profits to Trees for Tomorrow

  6. Personal Selling Idea • Send employees to do fun presentations at businesses and high schools about the benefits of owning and driving Priuses. • At theトヨタ Moving Forward Event have employees available to facilitate test drives to guests

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