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Recap of Day II 22 March 2011. By Thailand Group. What we have learned yesterday. Recap of Day I by Vietnam group. Presentation of Main Products of each province. KK : garment from cotton, souvenir from cocoon, Pla Chiang , etc. Myawadee : corn
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Recap of Day II22 March 2011 By Thailand Group
What we have learned yesterday • Recap of Day I by Vietnam group. • Presentation of Main Products of each province. • KK: garment from cotton, souvenir from cocoon, Pla Chiang , etc. • Myawadee: corn • Mawlamyine: Rubber, Beans& Pulses, Betal nuts, Durian, Pamelo, cashew Nut • Vietnam (Quang Tri) : Ground peanut ( salted peanut pdts, dried , powder-rolled, coconut milk mix, coffee-rolled peanut
Savannakhet : Sugar, Processed wood pdts, Seen savan (Savan Dried meat), Handicraft • Phitsanulok : Buddha images, Dried banana, Mango, Rice, Rafting, OTOPs Special session • Enhancing Provincial & Local CCIs & BAs Capacities in Trade and Investment Facilitation along East-West Economic Corridor
Enhancing Provincial & Local CCIs & BAs Capacities in Trade and Investment Facilitation along East-West Economic Corridor • Target group: Staffs & Executives from CCIs, BAs, Trade Promotion Organizations (public & Private) • 11 provinces of 4 countries along EWEC • Survey done : 22 organizations • Goal: Increase Trade & Investment on EWEC • Outcome : Improved Capacity of CCI & Bas in targeted provinces in promoting intra, inter, and cross-border trade & investment
Enhancing Provincial & Local CCIs & BAs Capacities in Trade and Investment Facilitation along East-West Economic Corridor • Outputs: • Improved cooperation between CCIs/ BAs & provincial authorities in promoting trade and investment • Capable CCIs key personnel • Provincial business Profile and Trade & Investment Database are developed, maintained and utilized
EWEC Projects of MI • Business Research and CCI Database System development • Training on Trade and Investment Promotion Activities • Structured Learning Visit • Policy dialoque • 2 year program
Business Research & CCI Database System • Web site review & survey Trips : Jan-Feb 2011 • Training : 21-25 Mar 2011 • Data collection : April-May 2011 • Training course @MI 23-27 may 2011 • Implement training and practicum on Trade and Investment Promotion Program
Structured Learning Visit • Savannakhet-Mukdahan: 27 June-2 July 2011 • Measot-Myawaddy …..2012 • Policy Dialoque • EWEC Executive Seminar & Policy Dialoque : 7-9 Dec 2011 in KhonKaen • Focus on Company registered and member of CCIs/ Bas • CCIs/BAs facilitate MI staffs to do Biz Research and maintain, update Database
Priority sector identification for provincial business profile – listing key information • Steps towards the Right Product-Market matrix • Identify HS Code of your commodities • Trend Analysis of Exports of your HS code • Do I have the comparative advantage ? • Trend analysis of Major Export targets • Who are my competitors in target markets • Do I have the competitive advantage ? • Checking on Trade Complementarily of target markets • Decision Making tools in WTOS Era.
Geographical Identification : GI • Make yourselves Unique by GI • Register GI for 2% premium price from international market • HW: find products in your province that have registered GI • We should develop unique product characteristic and find consumer demands in order to make matching • Thailand: www.ipthailand.go.th
What makes all the difference? • Consumer Demand (Current & Past) • Which market is accepting my product ? • In which form are they accepting? • What niche does my product have? • Seasonal variation amongst same products in EWEC
Summary • Identification of commodities produced in respective province • Define your product : quality, use, uniqueness • What is the consumption pattern? • How many SMEs in your province depending on this commodity? • What is the foreign exchange earning from this sector?
Summary • Major markets where they are exported • In which commodity is your share in total imports in tarket destination high? • In which commodity the consumption pattern in these countries shifting in favour of your commodities?
Where can I look for this information? • Web based sources • www.trademap.com • Other webs were Homework assignment • Other sources : • BAs, • Library, • SMEs member, • Export promotion bodies, • Local MSME co-operation
Trade terminologies • No common language • Lack of people with necessary language skill • Lack of understand of terms to be used • Goal • Facilitate greater understanding • Produce regional resource for training • User friendly resource for wide distributed
Some terms we have learned • FTA (0%) < PTA (1-49%) < MFN (50%) • FTA : Free Trade Agreement • PTA : Preferential Trade Agreement • MFN : Most Favor Nations • NTB : Non Tariff Barrier • SPS : Sanitary & Phytosanitary measure • TBT : Technical Barrier to Trade measure • Labelling requirement • Identification and marking • Certification & regulation • Root of origin • SA 8000