MKT 578 Instant Education/uophelp

1. MKT 578 Course For more course visit www.uophelp.com

2. MKT 578 Course MKT 578 Entire Course MKT 578 Week 1 DQs • MKT 578 Week 1 DQs •  MKT 578 Week 2 Public Relations Learning Team Project Problem Framing Paper • MKT 578 Week 2 DQs •  MKT 578 Week 3 Learning Team Reflection •  MKT 578 Week 3 Individual Assignment Public Relations Stakeholders Paper •  MKT 578 Week 3 DQs •  MKT 578 Week 4 Learning Team • Week 1 DQ 1 • Public relations is sometimes be viewed as the process by which and organization's reputation, products and services are enhanced or maintained.  Similarly, marketing often serves to enhance an organization's reputation, products and services.  In what ways can we distinguish public relations from marketing?

3. MKT 578 Course MKT 578 Week 2 DQs MKT 578 Week 2 Learning Team Project Problem Framing Paper • Week 2 DQ 1 • Describe the role of marketing research as it pertains to public relations. Compare and contrast primary and secondary research. Is one more important than the other to public relations professionals and their efforts? Why do you think so...or why not? •  Week 2 DQ 2 • What do you understand internal and external stakeholders to be, when considered from the • Resource: University of Phoenix Material: Public Relations Learning Team ProjectWrite a paper between 1,050 and 1,400 words in which you describe your approved organization and a problem or opportunity currently confronting it.Discuss the role that public relations appears to play within your selected organization, as well as its importance in the

4. MKT 578 Course MKT 578 Week 3 DQs MKT 578 Week 3 Individual Assignment Public Relations Stakeholders Paper • Week 3 DQ 1 • What are the ethical responsibilities of public relations professionals? How important is the ethical component of the practice of public relations and how does a PR practitioner determine what is ethical and what is not? •  Week 3 DQ 2 • The growth of video news releases (VNRs) has increased significantly. Former President George W. Bush and former California Governor • Resource: Week Two Problem Framing PaperUse the public relations campaign that is the subject of the Learning Team project introduced in Week Two as a reference.Write a paper of 1.050 to 1,400 words describing in detail the full, specific array of internal and external stakeholders (publics) affected by the campaign.

5. MKT 578 Course MKT 578 Week 3 Learning Team Reflection MKT 578 Week 4 DQs • Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your employment field. • Prepare a 350- to 700-word paper detailing the findings of your discussion. • Week 4 DQ 1 • Why is feedback critical to the communications process? What common mistakes do most people make when they communicate and what must PR professionals do to insure they receive the feedback they need to continue to work towards mutual understanding? •  Week 4 DQ 2

6. MKT 578 Course MKT 578 Week 4 Individual Assignment Ethical and Legal Issues Paper MKT 578 Week 4 Learning Team Reflection • Resources: The Practice of Public RelationsUse available outside research sources from the library and the web to select a company, organization, or government entity that has had to use public relations to address a serious problem or crisisthat emerged unexpectedly. The events described should have occurred within the past 10 years.Identify two public relations messages and two public relations practices that were used to address • Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your employment field.Prepare a 350- to 700-word paper detailing the findings of your discussion

7. MKT 578 Course MKT 578 Week 5 DQs MKT 578 Week 5 Learning Team Project Public Relations Planning Paper • Week 5 DQ 1 • The Internet offers numerous advantages for conducting public relations activities. Describe at least two of these advantages and discuss how these approaches differ from traditional methods. •  Week 5 DQ 2 • Social media 2.0 is all about interactivity and developing relationships.  In what ways have social media sites increased the ability of companies to create • Resources: University of Phoenix Material: Public Relations Learning Team Project; Week Two Problem Framing PaperWrite a paper of 2,100 and 2,450 words describing your proposed public relations plan based on the organizational scenario described in the Week Two Problem Framing Paper.The Public Relations Planning Paper should include

8. MKT 578 Course MKT 578 Week 6 Learning Team Project Public Relations Plan PAPER MKT 578 Week 6 Learning Team Project Public Relations Plan Powerpoint • Resources: University of Phoenix Material: Public Relations Learning Team Project; Week Two Problem Framing Paper; Week Three Public Relations Stakeholders Paper; Week Five Public Relations Planning PaperPrepare a plan of 3,500 to 5,000 words based on the organizational scenario described in the Learning Team’s Weeks Two and Five assignments, as well as the Individual assignment for Week Three. This assignment incorporates • Resources: University of Phoenix Material: Public Relations Learning Team Project; Week Two Problem Framing Paper; Week Three Public Relations Stakeholders Paper; Week Five Public Relations Planning PaperAdditionally, create and submit a 15- to 20-slide Microsoft® PowerPoint® presentation that includes detailed speaker notes that illustrate how the material

9. MKT 578 Course For more course visit www.uophelp.com